Sidepreneuer. Earn Money in the After-Work StartUp
Part-time self-employment, learn customer service rhetoric & communication, achieve goals in marketing & sales, get rich & win
Simone Janson, Simone Janson, Simone Janson
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Sidepreneuer. Earn Money in the After-Work StartUp
Part-time self-employment, learn customer service rhetoric & communication, achieve goals in marketing & sales, get rich & win
Simone Janson, Simone Janson, Simone Janson
About This Book
In the 4th, completely revised edition of this groundbreaking guide, published by an award-winning publisher, renowned experts (overview in the book preview) combine their knowledge with interactive AI. This unique combination of decades of experience and state-of-the-art technology enables you to master challenges on a whole new level. Thanks to the innovative transfer of information, complemented by personal experiences of success, you can realize your goals and reach your full potential. Because many people dream of their own company, self-realization beyond permanent employment. The idea of earning money on the side, so to speak, without having to do much for it and being your own boss, has undeniably a strong appeal. But unfortunately, having your own StartUp is also associated with many imponderables, costs and risks, especially when rooms have to be rented, staff hired and machines purchased. And so the idea of building up one's StartUp after work, alongside one's bread and butter job, until it becomes self-sustaining, is particularly exciting. This book explains what is important in the process. For its concept "Information as Desired, " the publisher won the Global Business Award as Publisher of the Year and received government funding. It is also a partner of the Ministry of Education and Research of the Federal Republic of Germany. The goal to give you the best possible content on topics such as career, finance, management, recruiting, or psychology goes far beyond the static nature of traditional books: The interactive AI Extended Books not only provide AI-optimized content in several languages based on data analysis but also allow you to ask individual questions and receive advice tailored to your personal interests. Each book contains detailed information and examples for your successful use of AI. You can utilize AI software for free, download e-courses, collaborate with workbooks, or engage with an active community. So you gain valuable resources that enhance your knowledge, stimulate creativity, and make your personal and professional goals achievable and tangible. Expertise and technical innovation go hand in hand, as we take the responsibility to deliver well-researched and informed content seriously, honoring the trust you place in us. Due to the unique combination of human expertise and innovation, we can publish works that meet your requirements in every aspect. And furthermore, we want to offer you the opportunity to make your journey towards personal growth and success even more unforgettable. We understand that true change occurs not just in the mind but primarily through personal experiences and application. Therefore, we've conceptualized special success journey experiences tailored to each book for you. Be inspired to elevate your life to an entirely new level. By purchasing the books, you can also do good: The publisher dedicates about 5 percent of book sales revenue to socially relevant or sustainable projects. We provide scholarships, support innovative ideas, and contribute to climate protection initiatives. Publisher Simone Janson is also a bestselling author and one of the top 10 influential German bloggers according to the Blogger Relevance Index. Additionally, she has been a columnist and author for renowned media outlets such as WELT, Wirtschaftswoche, or ZEIT - more about her can be found, among other places, on Wikipedia.
Frequently asked questions
Information
Incidentally, setting up a business: Develop the right business concept - 2 X 4 tips
// By Erik Renk
New concept: Xerox became successful through a new business model
How do you set up an after-work startup and the processes?
Mass market or niche?
Avoid expensive flops
When customers aren't ready to switch
Be self-employed or an entrepreneur?
Exchange know-how for money
3 business concepts at a glance: What would you like to be?
- Manufacturer: Smart processes are necessary here in order to create good products with little financial investment, especially at the beginning. What are your options? Find a cooperation partner with a company in whose production you can build a prototype. Rent a so-called makerspace in order to save on building an expensive factory. A makerspace is a workshop that you can rent for a short time to tinker with. Would you like to develop a new bread? Why not ask a baker who only uses his production facility at night until the early hours of the morning? Other possible products can be hardware or other technical devices.
- Retailer: As a retailer, you do not have to manufacture a product, but obtain it cheaply from somewhere and reach the target group. The retail sales monopoly has broken down. Today anyone can sell products on Amazon, eBay and Alibaba. Many manufacturers even offer white label products. You can have your name, logo or any other design printed on it at low cost. A good example is Spreadshirt. There you can have your own design printed on the products and include them on your website. Spreadshirt takes care of the rest. May I introduce: Amazon FBA. FBA stands for Fulfillment by Amazon. Fulfillment is a service from delivery of goods, storage, repackaging and repackaging to shipping. In this case, Amazon takes over the entire process for an after-work startup. There are other fulfillment providers as well. Just enter âfulfillmentâ on Google.
- Expert: How do you build up an expert status? I answer this important question in the field of marketing. With this goal it is particularly important that you invest in scalable products. The difference between speaker and trainer makes it clear: The trainer or coach has to accept mandates again and again and work off assignments for strangers. The speaker, on the other hand, works on his books and e-books and speaks in front of a large audience. It scales over the number of participants. He usually earns more in 45 minutes than a coach in several trainings.
4 busness methods at a glance: Do I have to reinvent the wheel?
- Transferring ideas: You can transfer existing, successful ideas to new fields. This method is by far the most commonly used. The transfer to other industries can make sense. For example, Airbnb has pioneered the provision of housing that has not been used. Uber was able to use this successful example to offer a private taxi service. Almost everyone has a car and thus the possibility of transporting someone. This solution is much cheaper than a normal taxi. Because with Uber you can choose whether you want a single "taxi" or whether you want to share the costs with people who want to go in the same direction. An algorithm calculates the optimal route. Unfortunately, the taxi lobby in Europe has so far stopped Uber's progress and thus prevents people from getting to their destination cheaper. Always keep an eye out for interesting and good business concepts. The business concept of Dr. GĂŒnter Faltin loved it, and I transferred his idea to another area.
- Create: This is by far the highest and by far the rarest discipline, as it involves the greatest unknown and therefore the greatest risk. This is about creating a completely new concept and opening up new markets. A good example is the sharing economy. With this concept, multiple and intelligent use reduces costs. The smartphone and the development of strong marketplaces have created a new business model. Successful companies developing this market are Mitfahrgel possibilities, DriveNow, CartoGo or Uber. These companies have the first mover effect on their side. The first mover effect is the advantage a company has when it comes to being the first to enter the market. At this point the company has no competition, but also no experience. Due to the lack of experience, the errors and undesirable development costs can be very high. There are always two sides to the coin.
- To repeat: In this case you are an impersonator. This is very annoying for founders who have created a new business concept. Although the first mover effect is missing, you don't have to make all the mistakes yourself and see what has already proven itself in the market. The pioneers in this area were the Samwer brothers who founded Rocket Internet, Zalando, Hello Fresh and many other companies. In the beginning, they imported successful business concepts from America and raised the same model under a different name in Germany. In 1999 they founded the Ebay clone Alando. The company went on sale in March 1999 and was sold on Ebay in May for $ 43 million. Other founders of Alando were Max Finger, Karel Dörner and Jörg Rheinboldt. However, I doubt that copying business ideas is still promising. The Samwer brothers have also changed their strategy, and the creation of a copy cat, as this process is called in technical jargon, is no longer the focus.
- Combine: You can also combine different business concepts. For example, in Hamburg many small boutiques also offer coffee, cake and other delicacies. One business attracts customers for the other, and rental and ancillary costs can be shared. As you can see, there are a ton of different approaches to business mode...