Research Projects for Business & Management Students

Siah Hwee Ang

• Publisher: SAGE Publications Ltd
• Year: 2021
• Print ISBN: 9781529709469, 9781529709476
• eBook ISBN: 9781529737110
• Edition: 2
• Topic: Business
• Subtopic: R&D
• Index: Business

This second edition of Research Projects for Business and Management Students provides students undertaking extended research with a foundation upon which to build their practice. The author sets out each stage of a research project systematically to allow you to follow along and build an understanding of the processes involved in carrying out in depth pieces of research, as well as the functions of commonly used research methods. Conversation boxes throughout will also help situate your learning by providing examples of commonly asked questions, challenges that may occur while you carry out your research and guidance on how to answer them.

Professor Siah Hwee Ang is Professor of International Business and Strategy, inaugural Chair in Business in Asia and Director of the NZ's Southeast Asia Centre of Asia-Pacific Excellence at Victoria University of Wellington, New Zealand.

Table of contents

• Cover
• Half Title
• Publisher Note
• Title Page
• Copyright Page
• Acknowledgements
• Contents
• About the author
• Preface
• Online resources
• 1 Fundamentals Of Research
• 2 Misperceptions And Challenges In Research
• 3 In Search Of A Research Topic
• 4 Conducting A Literature Review
• 5 Research Design
• 6 Data, Measurements And Sampling
• 7 Data Collection Methods
• 8 Descriptive And Exploratory Analysis
• 9 Qualitative Methods And Analysis
• 10 Quantitative Methods And Analysis
• 11 Writing Up
• Index