The Unnatural Promoter
eBook - ePub

The Unnatural Promoter

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

The Unnatural Promoter

Book details
Table of contents
Citations

About This Book

Why do some people have no problem shouting about themselves to get business, yet you find it so difficult?

You're great at what you do. You deliver an amazing product, a top-notch service and your clients and customers seem to love what you do.

So why aren't you getting the opportunities that your rich talents deserve? Why do other people get all the breaks, even though they're not as good as you?

The answer is simple – you're not blowing your own trumpet.

In this enjoyable, engaging and highly practical book, self-confessed unnatural promoter Charlie Lawson shows you exactly how he overcame his own doubts and awkwardness to move beyond the negativity that's so often associated with self-promotion.

Learning from his own hard-won experience, he'll empower you with the skills, confidence and mindset you need to:

  • Promote your business by shouting about what you do.
  • Talk effortlessly about why you're so good at it.
  • Feel positive and proud to promote and sell yourself.
  • Use smart self-promotion tactics that will attract new business.
  • Persuade others to rave and shout about you, so you don't have to!

Bigger business comes from better conversations, so make promoting yourself a little less nerve-wracking and a lot more rewarding as you unlock the power and potential of blowing your own trumpet.

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Yes, you can access The Unnatural Promoter by Charlie Lawson in PDF and/or ePUB format, as well as other popular books in Personal Development & Self Improvement. We have over one million books available in our catalogue for you to explore.

Information

Publisher
SRA Books
Year
2021
ISBN
9781912300471
Topic
Personal Development
Subtopic
Self Improvement

Table of contents

  1. Cover
  2. Testimonials
  3. Title page
  4. Copyright page
  5. Dedication
  6. Thank you
  7. Foreword
  8. Introduction
  9. 1. Promoting Yourself
  10. 2. Promoting Your Business
  11. 3. Doing Business by Relationship
  12. 4. Knowing Your Why
  13. Case Study 1: Kate Bourne
  14. 5. Telling Your Story
  15. Case Study 2: Promoting Myself
  16. 6. Defining Your Target Market
  17. 7. Building Relationships One at a Time
  18. 8. Networking Strategically
  19. 9. Promoting on Social Media
  20. Case Study 3: Bryony Thomas
  21. 10. Promoting by Public Speaking
  22. 11. Self-Promotion as an Employee
  23. Case Study 4: Cornelia Raubal
  24. Once an Unnatural Promoter, Always an Unnatural Promoter
  25. Bibliography
  26. About BNI