Contemporary Corporate Strategy

John Saee

• Publisher: Routledge
• Year: 2007
• ISBN:
  9781134170838
• Edition: 1
• Topic: Business
• Subtopic: Business General
• Index: Business

With the onset of the third millennium, increasing numbers of corporations around the world have been undergoing cultural and mindset shift paradigms whilst developing corporate strategies that are increasingly attuned to the highly competitive and dynamic business realities arising from globalising national economies around the world. This research book represents an eclectic collection of latest research articles and empirical studies conducted in different parts of the world on corporate strategy, including usually neglected countries of study such as Germany, Turkey, Greece and Spain.

This research book contains over twenty research papers examining various aspects of corporate strategy in different national and international settings, this book is intended to equip readers with the latest knowledge to understand the complexities of corporate strategy both at a theoretical and operational levels. Further, the book is specifically written with the needs of the students of strategy both at an undergraduate and postgraduate who may want to gain contemporary knowledge of strategy based on empirical research.

Table of contents

• Routledge Studies in International Business and the World Economy
• Contents
• Tables
• Figures
• Contributors
• Preface
• Acknowledgements
• 1 Globalisation and the multinational enterprises’ corporate strategy in the third millennium
• 2 Growth and innovation strategies in global competition
• 3 Determinant factors of the entry mode choice in diversification moves
• 4 A meta-analysis of organisational innovation
• 5 Global ethical challenges and multinational enterprises strategic responses
• 6 Strategic alignment of information systems development
• 7 Effective global negotiation strategies for corporate managers and leaders in the third millennium
• 8 Strategies of multinational enterprises of small economies
• 9 The merger phenomenon in higher education
• 10 Effective corporate strategies for implementation of quality management in service organisations
• 11 Adaptation of Polish hospitals to radical environmental change
• 12 Evolution of structure and strategy of the Turkish automobile industry
• 13 The effects of causal ambiguity on firm performance
• 14 A firm’s strategic orientation and performance
• 15 Strategies for best practice in project management
• 16 Organisational size, distinctive competencies and performance
• 17 Strategies for developing an excellence paradigm of intraorganisational marketing culture and quality management
• 18 Effective strategies for conflict management
• 19 Managing the potential conflict with an external advisor within the acquisition process
• 20 Managing innovation and learning in dynamic environments
• Index