Analyzing Social Networks
Stephen P Borgatti, Martin G Everett, Jeffrey C Johnson
- 384 Seiten
- English
- ePUB (handyfreundlich)
- Über iOS und Android verfügbar
Analyzing Social Networks
Stephen P Borgatti, Martin G Everett, Jeffrey C Johnson
Über dieses Buch
Designed to walk beginners through core aspects of collecting, visualizing, analyzing, and interpreting social network data, this bookwill get you up-to-speed on the theory andskills you need to conduct social network analysis.Using simple language andequations, the authors provide expert, clear insight into every step of the research process—including basic maths principles—without making assumptions about what youknow. With a particular focus on NetDraw and UCINET, the book introduces relevant software toolsstep-by-step in an easy to follow way.
In addition to the fundamentals of network analysis and the research process, this Second Edition focuses on:
- Digitaldata and social networks like Twitter
- Statistical models to use in SNA, like QAP and ERGM
- The structure and centrality of networks
- Methods for cohesive subgroups/community detection
Supported by new chapter exercises, a glossary, and a fully updated companion website, this text is the perfect student-friendly introduction to social network analysis.