Lateral Thinking for Every Day

Extraordinary Solutions to Ordinary Problems

Paul Sloane

• Editore: Kogan Page
• Anno: 2023
• ISBN:
  9781398607958
• Edizione: 1
• Argomento: Desarrollo personal
• Categoria: Creatividad

Not every problem has an obvious solution. Utilize the power of lateral thinking to think imaginatively and creatively to tackle everyday problems in a new, fresh way. Lateral thinking is about re-thinking your approach to problem solving and using an indirect method to come up with innovative results. But how easy is it to do it?In Lateral Thinking for Every Day, acclaimed writer Paul Sloane clearly explains how you can benefit from using a lateral thinking approach. Using inspiring examples from great lateral thinkers including Lady Gaga, Elon Musk and Tim Berners-Lee, this collection of practical tips, techniques, examples and challenges is guaranteed to help you deploy powerful reasoning techniques, become more persuasive and convincing and to come up with fresh solutions to creative challenges.

Indice dei contenuti

• Praise for Lateral Thinking For Every Day
• Lateral Thinking for Every Day
• Contents
• About the author
• Introduction
• The basics
• 01 What is lateral thinking?
• 02 The dangers of conformity
• 03 Fight the menace of groupthink
• 04 Contemplate the opposite
• 05 Break the rules
• 06 Think like an outsider
• 07 Ask dumb questions
• Historical examples
• 08 Seven companies that switched
• 09 Why do experts reject new ideas?
• 10 Fly, crash, adapt
• 11 We need to listen to contrarian thinkers
• 12 Lateral thinking at war
• 13 Protect the parts that are not showing hits
• 14 Lateral thinking in architecture
• 15 When something unexpected happens, get curious
• Lateral thinking tools and everyday hacks
• 16 How to use the Six Thinking Hats
• 17 The Disney Method for creative ideas
• 18 Use the three Greeks to improve your powers of persuasion
• 19 Where do innovative ideas come from?
• 20 The Six Serving Men
• 21 Games that can boost the brain
• 22 Riddles to make you think laterally
• 23 The Random Word method
• 24 Similes displace your thinking
• 25 Roll the Dice
• 26 Lateral thinking puzzles
• 27 Go for quantity of ideas
• Practical tips and everyday hacks
• 28 Force yourself to think outside the box
• 29 Ways to be more spontaneous at work
• 30 Replace logic with emotion
• 31 The open-minded quiz
• 32 Ten things to do when you are stuck
• 33 Improve your powers of persuasion
• 34 Think like a criminal
• 35 Memory technique: Pegging a List
• 36 Memory technique: The virtual journey
• 37 Better a giraffe than a zebra
• 38 Messy beats tidy
• 39 Mix with more creative people
• 40 Questions to ask yourself after a setback
• 41 Lateral thinking in mathematics
• 42 Beware these cognitive biases
• Lateral thinking at work
• 43 Get someone else to do the work
• 44 Repurpose your product
• 45 The founding of Google
• 46 Tony Hsieh – the remarkable cultural innovator at Zappos
• 47 Turn a weakness into a strength
• 48 Move the kettle!
• 49 Focus on the opportunity, not the problem
• 50 Music without music
• 51 Lateral marketing: The benefits of being outrageous
• 52 Lateral marketing – Topical mischief
• 53 Transplant an idea
• 54 Café culture
• 55 What’s cooking?
• 56 Weird combinations
• 57 What if your boss is risk-averse?
• 58 Become an ideas carrier
• 59 Go back to the future
• 61 Experiment, experiment, experiment
• 62 Welcome failure
• Lateral thinking in society
• 63 Cool lateral ideas
• 64 Lateral thinking in the fight against crime
• 65 A lateral way to expose war crimes
• 66 Acknowledge the value of ignorance and doubt
• 67 Lateral thinking in nature
• 68 Lateral thinking in art
• 69 Remote collaboration
• 70 Mental health hacks
• 71 Summary and conclusions
• Answers
• Copyright