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Mastering Global Business Development and Sales Management
Thomas A. Cook
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- 340 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
No longer available |Learn more
Mastering Global Business Development and Sales Management
Thomas A. Cook
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Table of contents
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About This Book
Mastering Global Business Development and Sales Management focuses on the importance of companies and executives recognizing that their organization is sales driven, and that there is a definite pronounced connection between sales and all other aspects of how a company operates. It details the sales manager's role in developing sales personnel, delivering new business to the organization, and otherwise becoming a driving force for the overall prosperity of the company. This book differentiates itself by providing the essence of international sales management.
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- Shows how to develop a marketing and sales strategy for globalization
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- Details regional versus country-specific profiles
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- Explains what all sales personnel need to know about export trade compliance, logistics, and supply chain operations
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- Provides sales and negotiation skill sets
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