Harry Robinson took over as Chief of Human Resources for Santa Enterprises at the time of the merger. Known to everyone (apart from himself) as HR Harry and reporting to the General Manager, Corporate Services, Harry was nearing the end of a thirty-year-plus career that began in Personnel and ended in Human Resources. He preferred Personnel and believed in running a tight ship. Harry liked to be well organised, expected his staff to be the same, always wore a tie (even on weekends) and prided himself on having the sharpest set of HR processes in the industry.
Like many of his colleagues at XFS head office, Harry firmly believed that one of the secrets to a well-functioning organisation was a thorough, meticulously managed and strictly applied performance review. When all he found at Santa Enterprises was what he described as āan apology for a performance reviewā Harry dedicated every waking moment to his vision of creating the perfect performance review.
Shortly after the acquisition Harry had assembled a group of managers and team leaders for a two-day training workshop that would showcase his new performance review system and train these people to bring his vision to life.
āThe performance review is a critical part of the whole performance cycleā, explained Harry to a curious audience. āThe review will enable us to objectively evaluate the per-formance of all employees and then allocate pay rises in line with our budget.ā
A sceptical manager from Sweets Division raised her hand. āHow can it be objective?ā she asked.
Harry replied with an almost direct quote from the performance review manual: āYou will be using a well-researched checklist of behaviours and applying that stan-dardised checklist to every employee. This rating and ranking of employees on well-defined scales gives us a complete set of metrics.ā
Harry was full of jargon and pride; his colleagues thought he was full of something else.
āRating and ranking? Whatās that?ā queried a team leader from Warehousing who had been with Santa Enterprises for twenty years and had no idea what Harry was on about.
āFirstly, you will be rating your staff memberā, Harry replied, with extra emphasis on the word āratingā. āThat rating will be from one ā unacceptable ā to five ā outstanding.ā
The manager nodded vaguely. Heād never seen a walking, talking procedures manual before.
āAfter completing ratings on all personnel you will enter these into the PMIRS, and then rank your employees so that management can identify the top and bottom ten per cent of performers.ā
āWhatās PMIRS?ā, enquired someone.
HR Harry stood and felt tall. He knew his system was bulletproof.
āPMIRS is our Performance Management Information Recording System.ā Someone scoffed loudly but Harry ploughed ahead resolutely. āThis state-of-the-art system not only provides all the forms and data analysis that you need, but will also speed up the review process by generating perfect phrases to describe staff when you fill in the PRFs.
āOh, sorry, I should explainā, he smiled smugly. āPRFs are the performance review forms that you will download when needed.ā
Georgie, Senior Team Leader in Wrapping, had heard enough. āOne of our suppliers has a system like thatā, she announced.
āAnd have they seen the benefits?ā enquired HR Harry rather too optimistically.
Georgie giggled. āWell, they reckon that everyone ends up with a āthreeā no matter what they do.ā
āWhy?ā asked HR Harry more cautiously.
āItās like thisā, explained Georgie, enjoying being the centre of attention. āApparently no-one ever gives a āoneā because you have to go through the pain of counselling someone, you can only give a ātwoā if the employee is new in the job, a āfourā means the person is exceptional so you really shouldnāt give many of those away or it blows the budget, and no-one has ever been given a āfiveā. So they say itās completely useless!ā
The whole room erupted in laughter.
Harry was exasperated but even more certain that these insolent managers and team leaders needed the discipline of the performance review to pull them into line.
āThat sounds like a very badly managed systemā, he replied before yet another team leader jumped into the conversation.
āIāve got a great team,ā she said, āso why do I have to rank some of them as poor performers?ā
āDo we have an unlimited budget?ā asked Harry.
There was a pause then a tentative reply: āI guess notā.
āYou guess not?ā snarled Harry. āThen how do you pro-pose to allocate salary increases without an objective system to separate one person from another?ā
The team leader wasnāt ready to give up yet. āI donāt knowā, she replied sincerely, ābut giving people unfair per-formance evaluations will just wreck team spiritā.
There were nods and murmurs of support across the packed room.
Harry was losing patience, but ever the bureaucrat he sensed the need to reassure his audience.
āI have had many yearsā experience in the armyā, he began to audible groans, āwhere there are some of the greatest examples of teamwork because of the discipline of rating and ranking of performanceā.
Managers muttered loudly among themselves and more hands went up to ask questions.
āEnoughā, announced Harry. āThis company has been without the discipline of an effective performance review system for too long. There is substandard performance from many employees, and we owe it to our high-performing staff to provide them with feedback and reward.ā
āNo-one would disagree with that, but why does it have to be so complicated?ā asked another voice from the back.
āItās not complicated, itās thoroughā, insisted Harry. āAnd it will give you more authority to deal with employees.ā
āSounds good to meā, announced Ted, Manager of Sleigh Maintenance and a recent draftee from another XFS business. āI say we just get on with it.ā
A few others nodded in unenthusiastic agreement, which gave Harry his lead to flick the first page of instruc-tions for the PMIRS onto the projection screen.
As they read the first paragraph, the folk of Santa Enter-prises wondered what had happened to the happy, friendly culture that Santa had created when he was the boss.
seven reasons the performance review is ill
My American friend was a good storyteller and already had me jumping to the overhead locker in the plane to grab pen and paper to jot down some of the ills of the performance review that sounded so familiar.
Are any of these a feature of your organisation? (Use the questionnaire that follows to assess the health of the performance review in your business.)
ā¢ Bureaucracy gone mad. HR Harry is an extreme case, but so often management loses sight of the reason a review of performance can be valuable, and instead creates a complicated and unnecessarily time-consuming system. As a general guide, the more rules, the worse the system and consequently the greater the ridicule from the people who are supposed to use it.
ā¢ Feedback that is too late. Any manager who is relying on a six-monthly or an annual performance review to provide feedback and manage performance issues is setting themselves up to fail.
ā¢ The platform doesnāt fit the business. The performance review platform will not be effective if it doesnāt suit the business ā in this case, the computer-based system. For example, one of my clients runs a trucking business and has an almost totally paper-based performance review system, which suits the hands-on, practical style of staff and the way the business operates. Another client, a high-technology manufacturer, has a system that is mostly online, and it works for this client because the staff are comfortable online and have ready access to a computer.
ā¢ One personās ātwoā is another personās āfourā. Itās hard enough to get people to rate anything consistently on a one-to-five scale, but without clear definitions for each rating, and some common sense about using all the rating numbers, the end result becomes a farce.
ā¢ Ranking is for tennis players. When Jack Welch, former CEO of General Electric, advocated the value in ranking peopleās performance and targeting the bottom ten per cent almost everyone rushed to copy this little gem. While no-one will question the need to improve poor performance, public ranking of people often damages the teamwork between managers and their direct reports.
ā¢ HR owns the review. While HR continues to be seen as owner and guardian of the performance review it is likely to stay ill. Ownership of the performance planning and review system should be put in the hands of the people who will most benefit. HR should then partner with them to make it work.
ā¢ Unrealistic expectations of the review. The performance review seems to suffer from schizophrenia. Some people expect it to deliver wonders, while others expect it to deliver nothing. We need to be realistic about what we want from the performance review before it can be cured.
Are there even more things not well with the review?