Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. The volume considers overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure in discussing the efficiency of good strategies and practices and their impact on business and economic growth. Tourism is one of the fastest growing industries, and in the next few decades, it will play a role in many fields, such human resources, national economic growth, and more.

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Yes, you can access Tourism Marketing by Nilanjan Ray, Dilip Kumar Das, Raj Kumar in PDF and/or ePUB format, as well as other popular books in Business & Sales. We have over one million books available in our catalogue for you to explore.

Information

Publisher

Apple Academic Press

Year

2017

ISBN

9781315341644

Edition

Topic

Business

Subtopic

Sales

Index

Business

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