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- 496 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Global Media Giants
Book details
Table of contents
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About This Book
Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.
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Yes, you can access Global Media Giants by Benjamin Birkinbine, Rodrigo Gomez, Janet Wasko in PDF and/or ePUB format, as well as other popular books in Filología & Estudios de comunicación. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Cover Page
- Half-Title Page
- Title Page
- Copyright Page
- Table Of Contents
- About the Contributors
- Introduction
- PART I Global Giants
- PART II Regional and Geolinguistical Giants
- PART III Regional Overviews
- PART IV Internet Giants
- PART V Global Ratings and Advertising Giants
- Index