Understanding Tourism
eBook - ePub

Understanding Tourism

S. Medlik

  1. 236 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Understanding Tourism

S. Medlik

Book details
Table of contents
Citations

About This Book

Understanding Tourism examines tourism in 1000 questions and answers. It is intended for students and teachers of tourism worldwide, those who earn their living through tourism or who simply like being tourists, expecially if they enjoy quizzes.
Students need to know what progress they are making, to test and consolidate their knowledge. Teachers need to know their students' progress, any learning problems, what parts of the syllabus are going down well or proving difficult. Both need feedback.Arranged in ten parts, which broadly correspond to most syllabus elements studied in schools, colleges and universities, the wide-ranging repertoire also includes such topics as who was who in tourism in the UK and worldwide; what Prime Ministers thought about tourism; who are UK and world leaders in tourism; UK, US, Australian and Caribbean tourism in figures; US versus UK language; the language of North of the (English) border; creative marketing campaigns and messages.Professor Medlik is an author, consultant and educator with more than 30 years of involvement in tourism. He held several senior academic appointments in Britain and other countries, advised a number of companies, as well as tourism, educational and other organizations, and was the first chairman of the Tourism Society. His published work includes 20 books and other publications and more than 100 contributions to the professional and technical press.

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Information

Publisher
Routledge
Year
2009
ISBN
9781136351037
Edition
1
Topic
Business
Subtopic
Hospitality, Travel & Tourism Industry
Index
Business

Table of contents

  1. Front Cover
  2. Half Title
  3. By the same Author
  4. Title Page
  5. Copyright
  6. Contents
  7. Preface
  8. Part 1 ANATOMY OF TOURISM
  9. Part 2 HISTORICAL DEVELOPMENT OF TOURISM
  10. Part 3 GEOGRAPHY OF TOURISM
  11. Part 4 DIMENSIONS OF TOURISM
  12. Part 5 SIGNIFICANCE OF TOURISM
  13. Part 6 THE TOURISM INDUSTRY
  14. Part 7 MARKETING IN TOURISM
  15. Part 8 PLANNING AND DEVELOPMENT IN TOURISM
  16. Part 9 ORGANIZATION AND FINANCE IN TOURISM
  17. Part 10 MISCELLANEOUS TOPICS
  18. ANSWERS
  19. Select Bibliography
  20. Index