1 Sophisticated or seditious?
Broadway, Gilbert Seldes, and Pablo Picasso (1930)
[T]he theatre itself is much less high-minded than those who keep a watchful eye on its purity; the stage has always cheerfully swiped whatever good stories were going.
Philip Pullman
The embattled story of Gilbert Seldesâ relationship with Lysistrata includes many different rivals and many isolated conflicts. Sometimes serious and sometimes ridiculous, the challenges that befell the show frequently made newspaper headlines in the early 1930s. In order to bring his adaptation to life on the stage Seldes endured multiple slashes to his script and the arrest of his entire cast. Actors and dancers were frequently injured in production. The showâs primary financial backer died unexpectedly two weeks before opening night. Even Aristophanes, himself, was named as a person of interest in a Los Angeles police warrant issued against Seldesâ nationally touring show. As the target of vice squads across the country, Seldesâ adaptation of Aristophanesâ comedy was constantly under siege. Yet, Seldesâ persistence rendered him one of the key players responsible for popularizing Aristophanesâ bawdy comedy in the US. In spite of the playâs explicit sexual humor, Seldesâ 1930 adaptationâthe first English version to reach Broadwayâwon over critics and censors alike. His reputation for artistic discernment helped him ease a raunchy war-themed sex farce into the public imaginary. Moreover, by preserving the playâs carnal humor, Seldesâ adaptation pushed audiences to consider the corporeal connections between sexual love and war and their complex relationship to the power of words in this text.
Though politically and sexually tame compared to some twenty-first century versions, Seldesâ Lysistrata takes up questions of whose voices are privileged in the shaping of war histories and how notions of womenâs citizenship are reconfigured according to shifting wartime gender roles. The female anti-war protagonist in Seldesâ Lysistrata, for example, is depicted as ânot a real woman,â but a dangerous âintellectualâ and âa woman whoâs been disappointed in love and is trying to get even with the menâ (91â2). While Seldes aimed to reimagine Aristophanesâ comedy in ways that would speak to Depression-era audiences, the adaptation tends to deal more with lingering social questions from the previous decade than with the much newer economic anxieties of 1930. As one reviewer put it, âthe bawdy nonsense of the play tickled the public funny bone because [&] it was of the end of a prohibition era which baited sex as a lure for legit entertainmentâ (Billboard). The roar of the 1920s is most audible in the moments when Seldesâ characters wrestle with womenâs changing roles in the public sphere and the effects of a distant war on domestic life. Seldesâ adaptation also grapples with one of the central tensions of Aristophanesâ text: how comedy (and blue humor, in particular) both reveals and obscures some of the most somatic, physical, and violent atrocities of war.
Seldesâ provocative Broadway production opened in June 1930. After initial censorship concerns were allayed by the placement of police officers assigned to âlistening postsâ in the auditorium, the show ran successfully for seven months in New Yorkâs Forty-Fourth Street Theatre. Evidently, the playâs lewd nature was enough to attract the interest of authorities, but as theatre historian Ethan Mordden suggests, the notional sophistication of classical Greek theatre outweighed its potential for indecency. âSophisticated wasnât seditiousâit was naughty. Lysistrata seducedâbetter, neutralizedâsuspicious cops. Entranced by the opportunity to Get Oneâs Culture In while enjoying a burlesque show, the public kept Lysistrata runningâ (129). In 1934 when Seldes published his successful adaptation alongside illustrations by his longtime friend, Pablo Picasso, this same friction re-emerged. Potential buyers of one edition were reassured that Picassoâs sketches exemplified the best of modernist representation and that only the uncultivated eye would find them ârottenâ or âinfantileâ (Sandglass). While Seldesâ script reveals nuanced Depression-era anxieties about womenâs changing roles and the costs of war, the unmitigated sexuality of Picassoâs simple line drawings offer a provocative visual backdrop against which Seldesâ rich text performs. Ultimately, the publication, like the play itself, stirred up questions about the middle space between elite and illicit cultural forms. It forced readers to reconcile their highbrow taste for classical theatre with the unadulterated persistence of Picassoâs erotic bodies on the page.
It is this tension between the high and low that structures Seldesâ relationship to Aristophanesâ text. The dire seriousness of war and the frivolities of sex are the carnal polarities that undergird the playâs plot, and onto these poles we can map some of the contradictions that made Seldes such an interesting textual interpreter. âI took good care that I injected nothing into the play,â he wrote, âbecause an old dead man named Aristophanes had put into that play more than enough for one play to carry. He said something of vital importance about a war and something interesting about sex. He had chosen the two subjects on which nearly all the world is either too prejudiced or too sentimental to think clearly, and he had thought clearlyâ (Kammen 168). Seldesâ yearning for the democratization of culture combined with his deep entrenchment in the bourgeois art world made him a paradoxical public figure. His desire to make popular art for the common man operated in complex relation to his calls for a more socially conscious theatre.
Gilbert Seldes: âA citizen first and a critic secondâ
Though Seldesâ name might not ring a bell with twenty-first century literati and culture vultures, 80 years ago he was one of the emblematic figures of the New York high-culture scene. As editor and drama reviewer of The Dial, accomplished cultural critic, journalist, radio and TV producer, playwright, documentarian and academic, Seldes was a prolific writer and an influential culture-maker. Because of his elite theatrical and literary connections, he was able to recruit a sophisticated entourage of supporters for his staging of Lysistrata. Yet, what is perhaps even more compelling about Seldesâ efforts is the fact that he quite openly rejected notions of the American theatre as a classed or culturally marked space at a time when many theatres were closing. He wrote in 1932, âLooking backward over the last few years and forward to some of the promised productions, I think I can see a reason why the stage has had to fight so hard to hold on. It is getting a little too special [ ⌠] what people are interested in is peopleâ (Kammen 162). In the midst of the Depression, theatres had a hard time competing with the affordability and popularity of cinema, but Seldes sought to draw mainstream crowds back to the playhouse. He was a champion of cultural democracy and his affection for popular culture led him to regard âhighbrowâ as a term of derision. Although he worked in almost every imaginable realm of media and entertainment his attraction to the theatre stemmed from his belief that the dramatic arts need not be relegated to the somber and snobbish world of the âmajor arts.â âIt is, naturally, as a counterattack on solemnity that I am going to found my theatre,â he proclaimed (Seldes, Lively 173). And with Lysistrata he did just that.
Seldes was born in Alliance, New Jersey in 1893 and came of age during a moment in which traditional American forms of cultural authority were in decline. A child of secular Jewish parents whose deep commitments to individualism and philosophical radicalism led them to take up residence in a rural utopian colony, young Gilbert was well versed in the language and literature of political and social critique. Though his upbringing on the farm commune was certainly unorthodox, mainstream culture in the early twentieth century was becoming, in some small ways, more ideologically aligned with the colonyâs reformist beliefs. During Seldesâ childhood âprogressives had measured social improvement and reform in moralistic terms,â but starting in the 1920s popular conceptions of the public good were more frequently grounded in matters of cultural access and equity (Kammen 4). With more women enjoying employment outside of the domestic sphere and more young people pursuing new educational and cultural opportunities after the end of World War I, American patterns of artistic and cultural consumption were in transition. Postwar technological developments also contributed to demographic shifts as immigrants and native-born Americans alike relocated to urban areas in search of work and opportunity. Geographic trends like the Great Migration in which African Americans from the rural South moved to northern cities like Chicago and New York helped to fuel new artistic movements such as the Harlem Renaissance. For Seldes and other cultural critics all these changes meant that a more diversified, enriched, and democratic cultural climate was becoming palpable. Seldes considered âthe lively artsâ or the mass media art forms at the heart of popular culture to be one of the most significant products of these social developments. He enthused about these changes in 1924:
Our life is energetic, varied, constantly changing, [in] our lively arts [ ⌠] the energy of America does break out and finds artistic expression for itself. Here a wholly unrealistic, imaginative presentation of the way we think and feel is accomplished. No single artist has yet been great enough to do the whole thingâbut together the minor artists of America have created the American art.
Seldes, Lively 356
Despite his radical upbringing and his Harvard education, he was passionate about popular arts and culture and their far-reaching social power. âThey create the climate of feeling in which all of us live,â he insisted (Seldes, Audience 4).
The minor post-millennial resurgence of interest in Seldesâ life and career, thanks mainly to the extensive biographical research of historian Michael Kammen, is grounded in the idea that Seldes has been robbed of his due credit as one of the foundational thinkers in the field of Cultural Studies. From the early 1920s to the end of the 1960s Seldes was not only an avid cultural producer, but also a high-profile public intellectual with a constant output of article and book length critiques. He earned the noteworthy distinction of being the first American dramatist to attempt his own adaptation of Aristophanesâ Lysistrata on Broadway, but he also made countless other contributions to mid-century life that have been strangely overlooked in the historical mapping of interdisciplinary fields like Media Studies and Cultural Studies.
To be sure, his friendships with the likes of Edmund Wilson, F. Scott Fitzgerald, and Pablo Picasso, and his vexed professional dealings with Ezra Pound, T.S. Eliot, and Ernest Hemingway, arguably make him inextricable from any accurate cultural portrait of the first half of the American twentieth century. Yet, his long list of remarkable professional âfirstsâ makes these relationships seem almost paltry and incidental. He was both the first director of television for CBS and the first dean for the Annenberg School of Communications. In the midst of his work in these professional roles, he also served as a frequent columnist for the Saturday Evening Post, Esquire, and Vanity Fair and managed to pen more than a half dozen books including The 7 Lively Arts (1924), Your Money and Your Life: A Manual for the Middle Classes (1938), The Great Audience (1950), The Public Arts (1956), and The New Mass Media (1957). With such an expansive list of professional accomplishments in the worlds of mass communication and the arts, it is interesting to imagine how Seldesâ early years in the theatre may have contributed to his later successes.
Seldesâ first Broadway production was The Wisecrackers (1925), which concerned the professional and marital lives of bourgeois New York couples. In keeping with its subtitle, âA comedy about brittle people,â the show was understood by some to be a satire based on the members of the Algonquin round tableâs âvicious circle.â With parodies of cultural figures like Dorothy Parker and George S. Kaufman as well as New York Times drama critic Alexander Woollcott and New Yorker editor, Harold Ross, the show spoke to a narrow audience of in-the-know Manhattanites and barely lasted through a two-week run. Times reviewer Brooks Atkinson called the playâs âassault on the citadel of waggeryâ a form of âlugubrious entertainmentâ (Bordman 278).
Although The Wisecrackers fell flat at the box office, its December debut on Broadway occurred during the same week as the Russian language Lysistrataâs performances by the Moscow Art Theatreâs Musical Studio. The fact that the two runs coincided may have been an important call to action for Seldes. While the Soviet production received accolades (in spite of complaints about the language barrier) Seldesâ show was a flop. Perhaps it was this failure that led him to attempt his own English adaptation of Aristophanesâ comedy on Broadway five years later. Ultimately, his version was so well received that its extended run and national tours helped it become the most financially profitable venture of Seldesâ life.
Seldesâ Lysistrata: âUnblushing and unrefinedâ
Seldesâ Lysistrata got its start when Horace Howard Furnace Jr., a distinguished Shakespeare scholar, and other socially prominent members of the Philadelphia Theatre Association (PTA) board decided to host Seldesâ play as the organizationâs inaugural full-length production. Their mission (largely formulated and funded by Furnace, himself) was to present historically significant dramas from antiquity to the contemporary period. Seldesâ ver...