Critical Multimodal Studies of Popular Discourse
eBook - ePub

Critical Multimodal Studies of Popular Discourse

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eBook - ePub

Critical Multimodal Studies of Popular Discourse

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About This Book

Studies of multimodality have significantly advanced our understanding of the potential of different semiotic resources—verbal, visual, aural, and kinetic—to make meaning and allow people to achieve various social purposes such as persuading, entertaining, and explaining. Yet little is known about the role that individual nonverbal resources and their interaction with language and with each other play in concealing and supporting, or drawing attention to and subverting, social boundaries and inequality, political or commercial agendas. This volume brings together contributions by rominent and emerging scholars that address this gap through the critical analysis of multimodality in popular culture texts and semiotic practices.

It connects multimodal analysis to critical discourse analysis, demonstrating the value of different approaches to multimodality for building a better understanding of critical issues of central interest to discourse analysis, semiotics, applied linguistics, education, cultural and media studies.

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Yes, you can access Critical Multimodal Studies of Popular Discourse by Emilia Djonov,Sumin Zhao in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Linguistics. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Routledge
Year
2013
ISBN
9781136249013
Edition
1
Topic
Languages & Linguistics
Subtopic
Linguistics
Index
Languages & Linguistics

Table of contents

  1. Cover Page
  2. Half Title Page
  3. Series Title Page
  4. Title Page
  5. Copyright Page
  6. Contents
  7. List of Figures
  8. List of Tables
  9. Acknowledgments
  10. 1 From Multimodal to Critical Multimodal Studies through Popular Discourse
  11. Part I Methodological and Theoretical Challenges
  12. Part II Key Issues in Contemporary Popular Culture
  13. Part III New Audienceship and Authorship in Popular Discourse
  14. Index