Competitor Analysis in Financial Services
eBook - PDF

Competitor Analysis in Financial Services

  1. 224 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Competitor Analysis in Financial Services

Book details
Table of contents
Citations

About This Book

This is the first comprehensive professional guide to the strategies and techniques of competitor analysis for the financial services industry. It explains how to set up systems and models to identify and analyse competitors and their products.The book begins with an overview of the need for competitor analysis in financial services. It continues with the identification of competitors, the setting up of competitor analysis systems, and a consideration of key sources of information. The core of the book examines the process of analysis, modelling, dissemination and monitoring of information and its application for competitive advantage.Key concepts in Competitor analysis in financial services:

  • Don't just copy others' systems
  • Understand the need for competitor intelligence
  • Find out what competitors do
  • Understand the methodology
  • Set up the systems to fit your company

This book is thoroughly practical in its approach and international in its coverage and is essential reading for all financial services professionals seeking competitive advantage.

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Yes, you can access Competitor Analysis in Financial Services by Ian Youngman in PDF and/or ePUB format, as well as other popular books in Economics & Banks & Banking. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Woodhead Publishing
Year
1998
ISBN
9781782420057
Topic
Economics
Subtopic
Banks & Banking
Index
Economics

Table of contents

  1. Front Cover
  2. Competitor Analysis in Financial Services
  3. Copyright Page
  4. Table of Contents
  5. Preface
  6. Chapter 1. The need for competitor analysis
  7. Chapter 2. Who are your competitors?
  8. Chapter 3. Establishing the corporate framework
  9. Chapter 4.. Establishing the strategic framework
  10. Chapter 5. Sources
  11. Chapter 6. Analysis
  12. Chapter 7. Systems
  13. Chapter 8. Models
  14. Chapter 9. Own products and services
  15. Chapter 10. What competitors offer
  16. Chapter 11. External suppliers
  17. Chapter 12. How to distribute the information
  18. Chapter 13. How to use the competitor analysis function
  19. Chapter 14. Further strategic considerations
  20. Index