Artist 2.0
eBook - ePub

Artist 2.0

How to promote and live of art by selling your works online

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Artist 2.0

How to promote and live of art by selling your works online

Book details
Book preview
Table of contents
Citations

About This Book

Welcome to Artist 2.0, the practical manual that explains how to promote and sell your artworks through the web. Inside this guide you will discover fundamental information to develop your artistic career.
You will learn all the main strategies to gain visibility.
You will discover:
- how to place advertisements about your work.
- How to get articles and reviews on your account.
- How to contact and manage critics and journalists through the web.
- How to receive written recommendations from your clients in order to publish them online.
- How to report your works in the main search engines.
- How to sponsor your artistic activity online.
- How to write and publish artistic press releases online.
- How to resell on the internet the rights of use of your works...
And much more!
Stop wasting time and develop your art career NOW with all the information you need to get the attention of your customers and the feedback in the sales of your artwork.

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Yes, you can access Artist 2.0 by Stefano Calicchio in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Stefano Calicchio
Year
2020
ISBN
9791220211932
Topic
Business
Subtopic
Business General
Index
Business

A short test to get started


The following short questionnaire will take you into the world of cultural marketing, showing you the skills you already have or still have to develop in this field. It's a real warm-up, just like athletes do before an important competition.


Question
Yes
No
Are you passionate about advertising or selling your artwork?


Have you ever read art marketing books?


Have you ever read articles and/or news about art marketing or internet sales?


Have you ever thought about planning the marketing of your art products?


...

Table of contents

  1. Copertina
  2. ARTIST 2.0
  3. Indice dei contenuti
  4. Introduction
  5. What online art marketing is for
  6. Build your marketing plan
  7. A short test to get started
  8. How to do business with your art
  9. What you will learn from Artist 2.0
  10. Build your online space
  11. How to report your site to the main search engines
  12. Leverage online forums
  13. How to organize an art exhibition thanks to the web
  14. Preparing art marketing materials
  15. Promote yourself through artistic reviews on line
  16. How to obtain visibility through sponsorships
  17. The Press Office for artists
  18. Writing and publishing press releases online
  19. Build a good press kit
  20. How to write an artistic curriculum vitae
  21. Create link circuits for your artistic activity
  22. Exploiting the power of social networks
  23. The marketing tools of citizen journalism
  24. ​How to create an online art conference
  25. Take advantage of testimonials from satisfied clients
  26. Take advantage of the media setting agenda in your favour
  27. How to take advantage of viral marketing
  28. Promote your art with Yahoo Answers
  29. How to contact art critics on the web
  30. Take advantage of email marketing to promote your work
  31. Promote yourself with Pay Per Click
  32. Conclusion