Discourses of Perfection
eBook - ePub

Discourses of Perfection

Representing Cosmetic Procedures and Beauty Products in UK Lifestyle Magazines

  1. 178 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Discourses of Perfection

Representing Cosmetic Procedures and Beauty Products in UK Lifestyle Magazines

Book details
Table of contents
Citations

About This Book

This book explores editorial and advertising discourses related to cosmetic procedures and beauty products and services in UK lifestyle magazines, offering a holistic perspective on the normalisation of cosmetic procedures and the societal context in which particular perceptions have flourished.

The volume examines the societal climate that contributed to cultural perceptions of the body as object and project, and constructions of masculinities and femininities as context for developments in lifestyle magazines' content on beauty and cosmetic procedures. Integrating approaches from Critical Discourse Analysis, Thematic Analysis, and Content Analysis, Hermans explores the varying ways in which cosmetic procedures and other beauty products are marketed to different audiences and examines phenomena such as the problem/solution rhetoric, and developments in beauty advertising discourse specifically targeted at men. The book also investigates the continuum view of beauty products and cosmetic procedures, and examines the implications of these blurred boundaries for the regulation of the cosmetic surgery industry.

This innovative contribution to research on the representation of cosmetic procedures and beauty products in the media will be of interest to scholars researching at the intersection of language, gender, individualised body projects, and sexuality.

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Information

Publisher
Routledge
Year
2021
ISBN
9781000364835
Edition
1
Topic
Languages & Linguistics
Subtopic
Communication Studies
Index
Languages & Linguistics

Table of contents

  1. Cover
  2. Half Title
  3. Series Information
  4. Title Page
  5. Copyright Page
  6. Dedication
  7. Contents
  8. List of Figures
  9. List of Tables
  10. Acknowledgements
  11. Introduction
  12. 1 Creating and Selling the Malleable Body
  13. 2 Cosmetic Procedures
  14. 3 Methodology and Project
  15. 4 Cosmetic Procedures and Beauty Products/Services in Editorials and Advertising
  16. 5 Cosmetic Procedures and Beauty Products/Services in Advertising – General
  17. 6 Cosmetic Procedures and Beauty Products/Services in Advertising – Medical and Commercial Aspects
  18. 7 Blurring Boundaries
  19. 8 Negotiating Masculinities in the Beauty Market
  20. 9 Concluding Remarks
  21. Index