A Level Media Studies
The Essential Introduction
- 440 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
A Level Media Studies is a comprehensive guide to the subject content of AS and A Level Media Studies, across all examining boards. It is specifically designed to meet the needs of both students and teachers with an accessible writing style, helpful notes on key theories and theorists and a range of learning exercises.
The book's overall approach is gradual immersion, assuming no prior knowledge of the subject. Starting with an overview of the discipline, the book moves on to develop increasingly sophisticated ideas whilst repeatedly reinforcing the basic principles of media studies. Each component of media studies is illustrated with practical examples and guided exercises that demonstrate the application of theories and concepts. In addition, numerous case studies offer examples of media studies in practice. Working through these examples, students will acquire the skill set and confidence to tackle the analysis of media products and the discussion of media issues to the standard required at A Level. The focus is on contemporary media, but there is also full acknowledgement of historical precedents, as well as the significance of social, cultural, political and economic contexts.
With its clear structure and integrative approach, A Level Media Studies is the ideal introductory resource for students and teachers.
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Information
Table of contents
- Cover
- Half Title
- Title
- Copyright
- Contents
- List of figures
- List of tables
- 1 This is media studies
- 2 Media language: analysing a media product: an introduction to semiotics
- 3 Fictions and realities: a television case study
- 4 Media in a historical context
- 5 Theory and debates: the media audience
- 6 Media language and representations: inequality and difference
- 7 Social and cultural contexts
- 8 Persuasion: advertising, marketing and propaganda
- 9 Media in an economic context
- 10 Theory and debates in hyper-modern times: where does meaning come from?
- 11 Media in a political context
- 12 Media shorts: a collection of readings
- Index
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