eBook - ePub

Towards Sustainable Innovation : A five step approach to sustainable change

Name: Towards Sustainable Innovation : A five step approach to sustainable change
Author: Joachim H. Becker, Sven Pastoors, Ulrich Scholz

Joachim H. Becker,

Sven Pastoors,

Ulrich Scholz,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Towards Sustainable Innovation : A five step approach to sustainable change

Joachim H. Becker,

Sven Pastoors,

Ulrich Scholz,

Book details

Table of contents

Citations

About This Book

With sustainability having gained a lot of momentum over the last years and companies implementing strategies to create corporate sustainability, there are lots of opportunities for innovation. Thus, the two concepts of sustainability and innovation should not be considered separately – they are closely interlinked with one another. The main goal of sustainable innovation is to develop new products and technologies that have a positive impact on the company's triple-bottom-line. To meet this aim, they have to be ecologically and economically beneficial as well as socially balanced.In order to help companies to improve their sustainable innovation process practically, this book is structured into five possible phases of a sustainable innovation process: -Awareness of a sustainability problem-Identification & Definition of the problem-Ideation & Evaluation of the solutions-Testing & Enrichment of the solutions-Implementation of the solutions & Green Marketing

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Yes, you can access Towards Sustainable Innovation : A five step approach to sustainable change by Joachim H. Becker, Sven Pastoors, Ulrich Scholz in PDF and/or ePUB format, as well as other popular books in Economics & Sustainable Development. We have over one million books available in our catalogue for you to explore.

Information

Publisher

Tectum

Year

2017

ISBN

9783828866553

Topic

Economics

Subtopic

Sustainable Development

Index

Economics

Cover
Half Title
About the contributors
Title Page
Copyright
Table of contents
Introduction
Chapter 1: Introduction to the concept of sustainability
Chapter 2: Corporate Sustainability
Chapter 3: What is innovation?
Chapter 4: Systematic Innovation
Chapter 5: Entrepreneurial Management
Chapter 6: Innovation Strategies
Chapter 7: Fostering Innovation
Chapter 8: The Birth of the iPod
Chapter 9: Identification of sustainability issues
Chapter 10: Introduction to customer insight
Chapter 11: Ideation
Chapter 12: Idea evaluation
Chapter 13: Social and environmental management
Chapter 14: Cradle to Cradle
Chapter 15: Introduction to green marketing
References
Glossary