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eBook - ePub
Customer Loyalty
How to Retain Your Customer Base Through Loyalty
Anthony Ekanem
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- 18 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Customer Loyalty
How to Retain Your Customer Base Through Loyalty
Anthony Ekanem
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About This Book
Customer loyalty is the single most important element to retain within a business relationship. A lot of positive elements can be derived from a well-established loyal customer base. Huge amounts of money is periodically allocated to advertising, primarily to garner a bigger market share of consumers, but with the existence of a loyal customer base, these expenses can be channeled towards other better and more beneficial areas.
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Yes, you can access Customer Loyalty by Anthony Ekanem in PDF and/or ePUB format, as well as other popular books in Business & Customer Relations. We have over one million books available in our catalogue for you to explore.
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Chapter 6
Staff Training
To work effectively and for one common goal within the company, it is very important for all involved to share the same vision. This vision should be clearly defined so that all involved understand the direction in which the company envisions for its product or service, as this makes it easier for all to reach the clearly defined goals reflected through the unified vision.
Having a leadership role or any role within the workings of the company where the vision is clearly outlined and accepted allows for the creation of a set of successful and effective action plan, belief system, values and goals ratio.
Having a clearly defined and powerful vision for the company and ensuring it is completely followed and reflected by all, helps to encourage everyone to incorporate the said vision into their everyday work life to produce the desired positive results.
These visions should be well thought out and appealing to further cultivate the feeling of comradeship and oneness in belonging to something bigger and better than oneās own self. It is also what helps to drive everyone to reach their best potential achievements because of the excitement it generates.
When visions are clearly defined by the organ...
Table of contents
- Foreword
- How Important is Customer Loyalty?
- Discern Where You Are in Customer Loyalty
- Understand Your Target Audience and Their Needs
- Supply Products of Worth to Fulfill a Need
- Make Sure Your Customer Service is Exceptional
- Staff Training