eBook - PDF
The Hidden Art of Interviewing People
How to get them to tell you the truth
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- English
- PDF
- Available on iOS & Android
eBook - PDF
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About This Book
There is growing interest in the use of Neuro Linguistic Programming (NLP) as a Qualitative Market Research technique. NLP was previously used in psychology to understand how people think and react, and as a tool in self-development, interpersonal skills and business, looking at how our brains think and experience the world.
Qualitative Market research experts now see that using NLP can help the researchers understand the human brain and, armed with this power, they can find out the truth from interviewees. The Hidden Art of Interviewing People shows how, by using NLP and related techniques in interviews, the market researcher can see beyond the obvious to the truth.
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Yes, you can access The Hidden Art of Interviewing People by Neil McPhee, Roger Terry in PDF and/or ePUB format, as well as other popular books in Negocios y empresa & Ventas. We have over one million books available in our catalogue for you to explore.
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- THE HIDDEN ART OF INTERVIEWING PEOPLE