PART 1
The Black Boom
CHAPTER 1
Black Progress: Trump vs. Obama
A FEW MONTHS AFTER Joe Biden took office, the New York Times published a column by David Brooks about Donald Trump supporters and how they were responding to the young Biden presidency. According to Brooks, there were âincreasing signs that the Trumpian base is radicalizingâ and that Republican voters were exhibiting âapocalyptic pessimismâ regarding the new administration. âWhatâs happening can only be called a venomous panic attack,â he wrote. âSince the election, large swaths of the Trumpian right have decided America is facing a crisis like never before and they are the small army of warriors fighting with Alamo-level desperation to ensure the survival of the country as they conceive it.â1 Though Brooks never says so in the column, these reactions were every bit as applicable to the political leftâs end-is-nigh rhetoric surrounding the election of Trump four years earlier. Less than two weeks after Trump took office, one commentator even claimed that his presidency posed an âexistentialâ danger to America. That commentatorâs name was David Brooks.2
If Brooksâs take on Trump loyalists displayed a stunning lack of self-awareness, his own âapocalyptic pessimismâ regarding Trumpâs 2016 victory over Hillary Clinton was hardly unique among media elites. Slate magazine said that Trumpâs win revealed âour unjust, racist, sexist country for what it is.â3 The New Yorker magazine wrote that the outcome was ânothing less than a tragedy for the American republic, a tragedy for the Constitution, and a triumph for the forces, at home and abroad, of nativism, authoritarianism, misogyny, and racism.â4 The reason why such feverish reactions to Trumpâs election are worth revisiting at the outset of this short volume is because they went on to inform media coverage of his presidency from start to finish. During the 2016 campaign, influential news organs that already tended to lean left politically became more openly ideological and oppositional in their White House reporting, not just on their editorial pages. In February 2017, the Washington Post added the slogan âDemocracy Dies in Darknessâ below its masthead to convey, according to the paperâs spokesperson, âwho we are to the many millions of readers who have come to us for the first time over the last year.â5
The New York Times went even further in discarding any pretense of objectivity in its coverage of Trump. An August 2016 front-page story by the paperâs media reporter, Jim Rutenberg, said that it was necessary for his colleagues to âmove closer than youâve ever been to being oppositionalâ when writing about the Trump campaign. âIf youâre a working journalist and you believe that Donald J. Trump is a demagogue playing to the nationâs worst racist and nationalistic tendencies,â wrote Rutenberg, âyou have to throw out the textbook American journalism has been using for the better part of the past half-century.â6 Moreover, this move to suspend professional standards was enthusiastically applauded by self-styled guardians of journalistic ethics. Writing in a 2016 edition of the Columbia Journalism Review, a leading industry publication, media studies professor David Mindich offered his imprimatur to political journalists who were abandoning âthe practice of steadfast detachmentâ in favor of âpushing explicitly againstâ Trumpâs White House bid. Around the same time, a journalism professor at New York University wrote in the Washington Post that reporters must âdo things they have never done.â Specifically, he instructed, they must âcall Trump out with a forcefulness unseen beforeâ and âexplain to the public that Trump is a special case, and the normal rules do not apply.â7 The Washington press corps largely obliged the professor, but Trump won the election anyway, which not only annoyed, but confused and even angered, a media establishment that had spent the previous year telling the public that Hillary Clinton would win easily.
The problem was not that the prognosticators called it the wrong way. The consensus view at the time, which I shared, was that Trump would be rejected by an electorate who saw him as unsuitable for the presidency. I predicted that Trumpâs inexperience and character flawsâhis repugnant birtherism and his disparaging remarks about women and immigrantsâwould prove fatal to his campaign. I was wrong. Perhaps not surprisingly in hindsight, the sensibilities and priorities of political journalists based in places like Washington and New York turned out to be quite different from those of Middle America. But upsets are not unheard of in politics, and Trump was an unconventional candidate who pulled a genuine upset. The problem was how the media responded to his victory. Having failed to anticipate the outcome, journalists proceeded to actively resist it, and then spent four years willfully misinterpreting the reasons it happened. The narrative that gained the greatest currency among the elite media was that Trumpâs political rise was evidence of racial retrenchment. âTrump opponents take his racism for granted,â wrote Martin Gurri in a long, astute essay that recounted the former presidentâs media coverage. â[H]e stands accused of appealing to the worst instincts of the American public, and those who wish to debate the point immediately fall under suspicion of being racist themselves. The dilemma, therefore, was not whether Trump was racist (that was a fact) or why he flaunted racist views (he was a dangerous demagogue), but rather, how to report on his racism under the strictures of commercial journalism. Once objectivity was sacrificed, an immense field of subjective possibilities presented themselves.â8
Reporters insisted that a surge of white bigotry had put Trump in the Oval Office and that his victory over Clinton proved beyond any doubt that racism, sexism, and xenophobia in America were ascendant. This view prevailed even though numbers-crunchersâat the New York Times and elsewhereâhad pointed to empirical evidence that called it into serious question. For example, Trump won a smaller share of the white voteâand a larger share of blacks, Hispanics, and Asiansâthan Mitt Romney had won four years earlier. He also carried a majority of white women, even though he ran against one.9 And then there was the matter of which tranche of voters most likely put Trump over the top. It turns out that they were the very same people, in battleground states like Michigan, Wisconsin, and Pennsylvania, who had voted for Barack Obama in 2008 and 2012. âItâs clear that large numbers of white, working-class voters shifted from the Democrats to Mr. Trump,â reads a New York Times analysis from 2017. âHe flipped millions of white working-class Obama supporters to his side. The voter file data makes it impossible to avoid this conclusion.â10 Itâs certainly possible that millions of white nationalists had spent the previous eight years hiding out in the Democratic Party and throwing their support behind the first black president, but itâs not very plausible.
Nonetheless, this is the narrative that drove four years of Trump media coverage and is a major reason why the Trump economy, which benefited low-income minorities more than anyone, didnât receive nearly the amount of credit it deserved. Whatâs more, this narrativeâthat Donald Trump ushered in a new era of white supremacy in the United Statesâbecame so entrenched that it persisted even after Trump significantly increased his level of minority support in his losing bid for a second presidential term. In 2020, Trump saw a dip in support among whites and an uptick in support among black, Asian, and Hispanic voters. The black increase is less impressive when put into context but still notable. Between 1976 and 2004, Republican presidential candidates averaged around 11 percent of the black vote. John McCain won just 4 percent in 2008 and Mitt Romney 6 percent in 2012, but they ran against Barack Obama. In 2016, Trump, who didnât have that excuse, managed only 8 percent support among blacks, which was an improvement but still below the pre-Obama norm. Trumpâs 4-point increase among blacks in 2020âwhich included a remarkable 6-point increase among black menâgot the GOP back to its traditional share of the black vote in recent decades, even while the president was regularly portrayed as a racist in the press.11
Trumpâs performance in 2020 among Latinos, which jumped to 32 percent from 28 percent, is more remarkable because it expanded well beyond the reliably Republican Cuban American voters in Florida. There, Latino support overall for Trump grew by 12 points to 47 percent, and among Puerto Ricans, who generally lean much more heavily Democratic than Cubans, he won 30 percent. But he was likewise competitive among Hispanic voters of Mexican and Central American descent in places like Arizona, Nevada, and South Texas. In 2016, Starr County, Texas, which abuts the border with Mexico, went for Clinton by a 60-point margin. Biden won it four years later by just 5 points.12
Regardless, the growth in support for Trump among these racial and ethnic groups during his second White House bid had little impact on the prevailing view in the press that the former president made common cause with fascists and that his policies were harmful to minorities.13 Instead, the uptick was downplayed or ignored. And when it was acknowledged at all, it was often treated with something closer to befuddlement or disbelief. A journalist for New York magazine, for example, attributed Trumpâs improved performance among minorities in 2020 to a Republican âdisinformationâ campaign. There âwas a disconnect between the reality of the [Democratic] partyâs platform and how it was perceived,â he wrote, as if black and Hispanic voters would never have pulled the lever for Trump unless they had been hoodwinked into doing so.14 Elsewhere, there was simply shock. âEven in New York City, Trumpâs Support Grew in Many Communities,â read a December 2020 headline in the New York Times. âTrumpâs Surprising Multiracial Appeal,â read another headline the same month in the Christian Science Monitor.
Yet none of this was surprising to anyone not taking their cues from social media or MSNBC. Following Trumpâs victory, two academicsâhistorian Stephanie Muravchik and political scientist Jon A. Shieldsâconducted an ethnographic study of long-time Democratic strongholds that went Republican in 2016. One of the places they visited was Ottumwa, Iowa, a Rust Belt town that had consistently voted Democrat for president since 1972. Another was Elliott County, Kentucky, a small rural community in Appalachia that had never voted Republican since it was formed in the 1860s and where the ratio of registered Democrats to Republicans approximated San Franciscoâs. The resulting book was titled Trumpâs Democrats, and it was motivated, according to the authors, by dissatisfaction at how the mainstream media depicted Trump voters:
âWe are struck . . . by the fact that the dominant explanations of Trumpâs appeal all have one thing in common: they all assume that something must be seriously wrong with Trump enthusiast[s],â write Muravchik and Shields. âTrump won, we are told, either because of racial prejudices or economic distress or various diseases of social despair, such as drug abuse, family breakdown and suicide. Thus, in these accounts, Trump voters are driven by anger or desperation. How else could one cast a vote for Trump. Though it is never stated explicitly, such views rest on the assumption that any well-adjusted, healthy, flourishing citizen would reject Trump.â15
The authors had not themselves supported Trump but they showed respect for people who had, and they offer a mostly objective perspective on these voters that avoids the typical liberal condescension that was so prevalent among Washington reporters. The book posits, with mounds of reporting and data to back it up, that geographic and cultural isolation may explain why these white working-class Trump supporters had so thoroughly flummoxed the pollsters and the press. Despite Trumpâs wealth, these voters saw him as someone with working-class sensibilities. He was a nonideological, transactional, you-scratch-my-back-Iâll-scratch-yours politician. He was a counterpuncher who refused to let even small slights go unaddressed. He surrounded himself in office with family and friends and valued loyalty above all else. Ultimately, in their estimation, Donald Trump was a kind of old-school machine Democrat. And while he was a serial violator of coastal-elite norms, he was someone who behaved like the politicians they had encountered day-in and day-out for decades. In an interview given shortly before the 2020 election, Shields predicted that these Trump Democrats would remain loyal to the president. He was correct. Trump not only held on to them but increased their numbers. And while there werenât enough of them to deliver Trump a second term, more attentive Democrats understood that there were too many of them to ignore.
David Shor, a data scientist and Democratic strategist who analyzed the 2020 election, said it was very likely that the partyâs focus on progressive policies had cost it votes among blacks, Hispanics, and Asians, as well as working-class whites. âIn the summer [of 2020], following the emergence of âdefund the policeâ as a nationally salient issue, support for Biden among Hispanic voters declined,â Shor said. âThe decline that we saw was very large. Nine percent or so nationwide, up to 14 or 15 percent in Florida. Roughly one in 10 Hispanic voters switched their vote from Clinton to Trump.â Shor allowed that Hispanic voters âare more liberal on immigration than white voters,â but said that âthe extent to which Hispanic voters have liberal views on immigration is exaggerated.â Democrats who assumed that decriminalizing illegal border crossings was supported by most Hispanics, for example, were mistaken. âIn test after test that weâve done with Hispanic voters, talking about immigration commonly sparks backlash.â16
Shorâs take on black voting patterns was equally revealing. Since 2016, white liberals have become a much larger share of the Democratic Party. Because whites tend to be more highly educated, and because better-educated people âtend to have more ideologically coherent and extreme viewsâ than the working class, the partyâs moderates have had less influence. The political left tends to take the liberalness of blacks as a given, and in 2020 that proved costly to Democrats. âRoughly the same proportion of African American, Hispanic and white voters identify as conservative,â said Shor.
So as Democrats have traded non-college-educated voters for college-educated ones, white liberalsâ share of voice and clout in the Democratic Party has gon...