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About This Book
Car manufacturing epitomizes modern industry, yet the overall perspective has been lost in speculation and self-promotion. Based on six years of research, this book is the first in years to reassess the industry. The result is a paradigm that quantifies thefundamental economies of scale and firm organizational structure.
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Table of contents
- Cover
- Contents
- List of tables
- List of figures
- List of abbreviations
- Acknowledgements
- Chapter 1 Raising the leviathan
- Chapter 2 Fundamentals of scale
- Chapter 3 Economies of scale in the automobile industry
- Chapter 4 Structuring the firm
- Chapter 5 Constructing the automobile industry paradigm
- Chapter 6 Approximating to the automobile industry paradigm
- Chapter 7 Opening the door to China
- Chapter 8 The paradigm in the automobile industry of the future
- Epilog 2009: the battle for the United States
- Bibliography
- Index