eBook - PDF
Adaptive Marketing
Leveraging Real-Time Data to Become a More Competitive and Successful Company
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- English
- PDF
- Available on iOS & Android
eBook - PDF
Adaptive Marketing
Leveraging Real-Time Data to Become a More Competitive and Successful Company
Book details
Table of contents
Citations
About This Book
Adapt or die is really the 21st century mantra for business. Authors Norm Johnston provides guidance on how to adopt an Adaptive Marketing model to ensure you are not only prepared for this new data world, but also winning against both traditional competitors and new disrupters.
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Yes, you can access Adaptive Marketing by Norm Johnston in PDF and/or ePUB format, as well as other popular books in Literature & English Literary Criticism. We have over one million books available in our catalogue for you to explore.
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Table of contents
- Cover
- Half-Title
- Title
- Copyright
- Contents
- List of Figures
- Foreword
- Acknowledgments
- Chapter 1 A Few Words about Data
- Chapter 2 The Worldâs Largest Focus Group
- Chapter 3 #HappyCustomers
- Chapter 4 Exploring the Spectrum
- Chapter 5 Blurred Lines
- Chapter 6 Heavy Lifting
- Chapter 7 Light Touch
- Chapter 8 Through the Looking Glass
- Notes
- Index