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Japanese Consumer Dynamics
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About This Book
Today Japan is still the second largest and most important consumer market in the world. This bookdiscusses the development of Japanese consumerism, particularities of Japanese consumer behaviour and consumer rights, new consumer groups and emerging trend in the Japanese market.
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Yes, you can access Japanese Consumer Dynamics by P. Haghirian, P. Haghirian in PDF and/or ePUB format, as well as other popular books in Business & International Business. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Cover
- Japanese Consumer Dynamics
- Copyright
- Contents
- List of Tables
- List of Figures
- Preface
- Notes on Contributors
- Part I Japanese Consumers Today
- Part II Japanese Consumer Groups
- Part III Consumer Trends in Japan
- Index