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About This Book
Reviews theories of competition and existing literature, and examines the attributes of market competition and strategies adhered to by firms in the global marketplace. Provides an in-depth analysis of a broad spectrum of important topics on competitive strategies and tactics.
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Yes, you can access Darwinian Fitness in the Global Marketplace by P. Rajagopal in PDF and/or ePUB format, as well as other popular books in Business & Marketing. We have over one million books available in our catalogue for you to explore.
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Table of contents
- Cover
- Half-Title
- Series
- Title
- Copyright
- Contents
- List of Tables
- List of Figures
- Foreword
- Preface
- Acknowledgements
- About the Author
- 1 Darwinism in Business
- 2 Understanding Market Competition
- 3 Competitive Advantage: Analysis and Strategy
- 4 Competition Matrix
- 5 Competition versus Cooperation
- 6 Forecasting and Fudge Factors Modelling
- 7 Decision Making
- 8 Customer-Centric Business Management
- 9 Challenges Ahead
- Notes
- Index