Summary: Full Frontal PR
eBook - ePub

Summary: Full Frontal PR

Review and Analysis of Laermer and Prichinello's Book

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  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Summary: Full Frontal PR

Review and Analysis of Laermer and Prichinello's Book

Book details
Table of contents
Citations

About This Book

The must-read summary of Richard Laermer and Michael Prichinello's book: "Full Frontal PR: Getting People Talking About You, Your Business or Your Product". This complete summary of the ideas from Richard Laermer and Michael Prichinello's book "Full Frontal PR" reveals the "insider secret" of the PR industry; companies are actually better off handling their own publicity than hiring a PR firm. In their book, the authors explain that as long as you understand the basic principles of what you want to accomplish, you'll probably generate more buzz and media attention by handling PR yourself. This summary will tell you everything you need to know if you want to be effective at generating publicity and creating a buzz around your company. Added-value of this summary:
• Save time
• Understand key concepts
• Expand your PR skills To learn more, read "Full Frontal PR" and discover the key to doing your own PR and getting people excited about your message.

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Information

Publisher
Business Book Summaries
Year
2013
ISBN
9782806243027
Topic
Business
Subtopic
Public Relations
Index
Business

Table of contents

  1. Book Presentation: Full Frontal PR by Richard Laermer and Michael Prichinello