Why Women Buy
eBook - ePub

Why Women Buy

How to Sell to the World's Largest Market, how to sell,

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Why Women Buy

How to Sell to the World's Largest Market, how to sell,

Book details
Table of contents
Citations

About This Book

Women drive 80% of consumer spending. The most powerful determining factor of how we see the world is GENDER. In today's business market, women hold buying power of $4.4 trillion dollars, in the U.S. alone.

Mastering the skill to tap into the world's largest buying segment will give you the competitive advantage you need. Dawn Jones shares 7 techniques for bridging the gap and capturing more business.

Through scientific research, learn how women differ from men in the buying process. Overcome the fear of sales. Learn to operate with integrity. Learn to ask great questions. Integrate 4 communication styles. Learn to sell to 7 personality types. Master the four stages of competency.

Why Women Buy will equip you to stay ahead of your competition and master the art of selling to half the population.

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Information

Table of contents

  1. Cover Page
  2. Title Page
  3. Copyright Page
  4. Praise for Why Women Buy
  5. Contents
  6. Preface
  7. Introduction
  8. Chapter 1 Recognize How Women Differ from Men
  9. Chapter 2 Overcome the Fear of Sales
  10. Chapter 3 Operate with Integrity
  11. Chapter 4 Ask Great Questions
  12. Chapter 5 Integrate All Four Communication Styles
  13. Chapter 6 Sell to the Different Personality Types
  14. Chapter 7 The Four Stages of Competency
  15. Bonus Confidence in Selling to Women
  16. Closing Thoughts
  17. About the Author
  18. Notes
  19. More Best Selling Sales & Success Books