Become a Podmaster

Hendrik Baird

• Publisher: Digital On Demand
• Year: 2023
• ISBN:
  9780639767895
• Topic: Business
• Subtopic: Digital Marketing
• Index: Business

Podcasting is the new media form that has taken the world by storm, and it is no surprise that many people want to take advantage of this popular medium. But with some 65% of all podcasts having less than 10 episodes, podfading is a real thing. Most people have no idea what they are letting themselves in for when they start podcasting, and it is no surprise that so few people actually make in success of it. This book shows you everything you need to know to master the art of podcasting. It starts right at the beginning, exploring the reasons why you want to start a podcast, taking you systematically through all the aspects you need to understand to make a success out of it. You will learn how to define your ideal listener, which genres and formats are best suited to your content, and how to niche down into your chosen niche. You will learn everything that you need to set yourself up to get started, from the equipment you need to the billboards and ads you will need to produce. You will get insights into the production process with tips on how to script, record, and edit your audio. Once you have some great content, you will need to distribute and market it. You will learn some special podcast marketing tricks and find out how to reach your earlier-defined ideal listener. This will include advice on how to name your podcast series and the individual episodes, write the descriptions, and design the various graphics you will need to make your podcast stand out from the rest. Most importantly, you will get insights into the various ways in which you can monetize your podcast to not only cover the costs but make a tidy profit. If Joe Rogan can do it, why not you? In short, this book will empower you to become a more than just an ordinary podcaster. With a workbook at the end of each chapter to help you apply the information practically, you will be able to become a podmaster.

Table of contents

• What People Say About This Book
• About the Author
• Other Titles by Hendrik Baird
• About Baird Media
• Preface
• Introduction
• Part 1 - Pre-production
• Chapter 1 Why Do You Want to Podcast?
• Chapter 3 Podcast Genres and Formats
• Chapter 4 The Equipment You Need
• Part 2 - Production
• Chapter 5 How to Produce Your Podcast
• Chapter 6 The Podcast Script
• Part 3 - Post-Production
• Chapter 7 Editing Your Podcast
• Chapter 8 Publishing Your Podcast
• Chapter 9 Marketing Your Podcast
• Chapter 10 Monetizing Your Podcast
• Conclusion Final Advice
• References
• Index