In The Meantime
eBook - ePub

In The Meantime

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

In The Meantime

Book details
Table of contents
Citations

About This Book

**Business Book Awards 2023 - WINNER**

What ingredients do you need to brew a successful career in selling and marketing consumer goods?

The lessons found in Nick Miller's fascinating and motivating story will tell you.

Nick Miller sold a lot of beer in his many years in the UK beer industry. Starting in the bingo halls and working men's clubs of East London, he soon moved up to promoting world-class beer brands into nationwide pub chains and supermarkets.

Using a powerful blend of creativity, dedication and discipline alongside a smart sales and marketing strategy he and his team turned Peroni from a niche Italian import into the UK's premier lager. Later he took the helm at the craft beer minnow Meantime, where his magic touch led to the brand's turnaround and eventual sale to SABMiller for ÂŁ120 million.

The award-winning In the Meantime distils all the lessons Nick picked up during his impressive career to show any leader how you can:

  • Think strategically about selling and marketing
  • Maximise the strengths of your team
  • Find the benefits in setbacks and barriers
  • Analyse your own strengths and weaknesses
  • Motivate your team and enjoy yourself along the way

Unlock the confidence to believe in your own abilities and your potential to aim high and succeed as you discover a disciplined way of thinking that can enable you to become as successful in your chosen industry as you want to be. And along the way, lighten the load with some amusing anecdotes and engaging tales from a career well lived.

Cheers!

Frequently asked questions

Simply head over to the account section in settings and click on “Cancel Subscription” - it’s as simple as that. After you cancel, your membership will stay active for the remainder of the time you’ve paid for. Learn more here.
At the moment all of our mobile-responsive ePub books are available to download via the app. Most of our PDFs are also available to download and we're working on making the final remaining ones downloadable now. Learn more here.
Both plans give you full access to the library and all of Perlego’s features. The only differences are the price and subscription period: With the annual plan you’ll save around 30% compared to 12 months on the monthly plan.
We are an online textbook subscription service, where you can get access to an entire online library for less than the price of a single book per month. With over 1 million books across 1000+ topics, we’ve got you covered! Learn more here.
Look out for the read-aloud symbol on your next book to see if you can listen to it. The read-aloud tool reads text aloud for you, highlighting the text as it is being read. You can pause it, speed it up and slow it down. Learn more here.
Yes, you can access In The Meantime by Nick Miller in PDF and/or ePUB format, as well as other popular books in Business & Business Biographies. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Right Book Press
Year
2022
ISBN
9781912300938
Topic
Business
Subtopic
Business Biographies
Index
Business

Table of contents

  1. Introduction
  2. Taking the Plunge
  3. ‘Great Stuff, This Bass’
  4. One for the Team
  5. ‘Hello Nicky!’
  6. People Have the Power
  7. Never Stop Learning
  8. The Peroni Adventure
  9. In the Meantime
  10. Keep Your Foot on the Gas
  11. The Sale
  12. Aftermath
  13. The Pint Test
  14. The Brewer’s Art
  15. Acknowledgements
  16. References