Brand Positioning With Power
eBook - ePub

Brand Positioning With Power

Maximize Your Marketing Impact

  1. 140 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Brand Positioning With Power

Maximize Your Marketing Impact

About this book

Powerful Brand Positioning Harnesses Key Building Blocks

Brand Positioning with Power: Maximizing Your Marketing Impact is a new take on Al Ries and Jack Trout's original positioning concept. The book delivers measurable results because it:

  • Is remarkably easy to use
  • Uses a proven, systematic positioning process
  • Leverages exciting, practical real-world examples

You'll see how the three essential building blocks of positioning lead organically to increased success, whether you are a sole proprietor or a Fortune 500 organization.

Written in an enthusiastic, concise, and conversational style, Brand Positioning with Power offers ground-breaking insights, including the vital role emotion plays in effective positioning. This is the tool you need today to take your brand from where you are to where you want to go.

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Information

Publisher
Business Expert Press
Year
2023
Print ISBN
9781637425510
eBook ISBN
9781637425527
Topic
Business
Subtopic
Advertising
Index
Business

Table of contents

  1. Cover
  2. Half Title
  3. Title Page
  4. Copyright
  5. Dedication
  6. Description
  7. Contents
  8. Testimonials
  9. Preface and Acknowledgments
  10. Part I Getting Started
  11. Part II The Foundations of Positioning
  12. Part III How to Position Your Brand, With Power
  13. References
  14. About the Author
  15. Index
  16. Backcover

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Yes, you can access Brand Positioning With Power by Robert S. Gordon in PDF and/or ePUB format, as well as other popular books in Business & Advertising. We have over 1.5 million books available in our catalogue for you to explore.