The Class and Gender Politics of Chinese Online Discourse
eBook - ePub

The Class and Gender Politics of Chinese Online Discourse

Ambivalence, Sociopolitical Tensions and Co-option

  1. 208 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

The Class and Gender Politics of Chinese Online Discourse

Ambivalence, Sociopolitical Tensions and Co-option

Book details
Table of contents
Citations

About This Book

This book offers an in- depth study of the quasi- political, self-deprecating, and parodic buzzwords and memes prevalent in Chinese online discourse.

Combining discourse analysis with in- depth audience research among the young internet users who deploy these buzzwords in on- and offline contexts, the book explores the historical and social implications of online wordplay for sustaining or challenging the contemporary social order in China. Yanning Huang adopts a combination of media and communications, social anthropology, and socio- linguistic perspectives to shed light on various forms of agency enacted by different social groups in their embracing, negotiation of, or disengagement from online buzzwords, before addressing how the discourses of online wordplay have been co-opted by corporations and party-media.

Offering a rigorous and panoramic analysis of the politics and logics of online wordplay in contemporary China, and providing a critical and nuanced analytical framework for studying digital culture and participation in China and elsewhere, this book will be an important resource for scholars and students of media and communication studies, Internet and digital media studies, discourse analysis, Asian studies, and social anthropology.

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Yes, you can access The Class and Gender Politics of Chinese Online Discourse by Yanning Huang in PDF and/or ePUB format, as well as other popular books in Sprachen & Linguistik & Kommunikationswissenschaften. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Routledge
Year
2024
ISBN
9781040040324
Edition
1
Topic
Sprachen & Linguistik
Subtopic
Kommunikationswissenschaften

Table of contents

  1. Cover
  2. Half-Title Page
  3. Series Page
  4. Title Page
  5. Copyright Page
  6. Dedication
  7. Table of Contents
  8. Preface
  9. Glossary
  10. 1 Introduction
  11. 2 The social power of laughter, the dialogic nature of language, and embodied agency
  12. 3 Class, gender, and urban–rural divides in China
  13. 4 A textual reading of Chinese online discourse
  14. 5 We are all diaosi?: The classed practice of self-deprecation
  15. 6 When “straight-men cancer” meets “spendthrift chicks”: A zero-sum game between men’s anxiety and women’s fantasy?
  16. 7 The co-option of Chinese online wordplay
  17. 8 Conclusion
  18. Index