Prepare yourself for an immersive journey into the digital landscape of customer feedback mastery with The Good, The Bad, and The Emoji: Mastering the Art of Review Data.

Authored by online review entrepreneurs Menno Beker and Hans Keukenschrijver, alongside hospitality expert Dr. Wouter Hensens, this groundbreaking book reveals the secrets to harnessing online reviews' power to influence consumer behavior, foster trust, and product success.

Drawing from over two decades of expertise, development, and real-world encounters, this dynamic trio has curated a comprehensive yet accessible toolkit for navigating the world of customer feedback. From demystifying various review data sources to leveraging state-of-the-art AI technologies, this book empowers everybody with indispensable insights crucial for thriving in today's digital era.

The Good, The Bad, and The Emoji stands as your indispensable companion in conquering the realm of online reviews and safeguarding the future of your organization.

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Yes, you can access The Good, The Bad, and The Emoji by Menno Beker,Hans Keukenschrijver,Wouter Hensens in PDF and/or ePUB format, as well as other popular books in Business & Customer Relations. We have over one million books available in our catalogue for you to explore.

Information

Publisher

Business Expert Press

Year

2024

ISBN

9781637427057

Topic

Business

Subtopic

Customer Relations

Index

Business

Cover
Half-Title Page
Title Page
Copyright
Description
Contents
Testimonials
Disclaimer
Acknowledgments
Introduction
Chapter 1 The New Marketing Paradigm: How David Takes on Goliath
Chapter 2 The Foundations: Service Excellence and Consumer Engagement
Chapter 3 Online Review Data Collection
Chapter 4 Online Review Data Analysis
Chapter 5 Strategic Marketing Using Online Review Data
Chapter 6 The Power of AI in Review Data
Chapter 7 Conclusions
Notes
References
About the Authors
Index
Backcover