- 362 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
Airline Operations and Management
About this book
Airline Operations and Management: A Management Textbook is a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry.
The primary audiences for this textbookare bothsenior and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionalsseeking to expand their knowledge of the industry beyond their own functional area.
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Information
Historical
Perspective
7
government
recognized
the
importance
of
aviation.
The
war
conclusively
dem-
onstrated
the
power
of
aircraft
as
weapons
of
war
and
the
potential
for
passen-
ger
transportation.
Military
aircraft
production
was
mostly
dismantled
after
the
war,
but
the
United
States
understood
the
need
to
retain
an
aircraft
production
Figure
1.1
Early
Airlines.
(a)
Imperial
Airways
Route
System
and
(b)
Handley
Page
H.P.
42.
Source:
Wikimedia
Commons.
Table of contents
- Cover
- Half Title
- Title Page
- Copyright Page
- Dedication Page
- Table of Contents
- List of Figures
- List of Tables
- Introduction: Goal of Airline Management and Operations
- Chapter 1 Historical Perspective
- Chapter 2 Supply and Demand for Air Transportation
- Chapter 3 Route Structure
- Chapter 4 Product Offering
- Chapter 5 Flight Schedule Development and Control
- Chapter 6 Economics and Finance
- Chapter 7 Pricing and Revenue Management
- Chapter 8 Distribution
- Chapter 9 International Air Transportation and Public Policy
- Chapter 10 Looking Ahead
- Glossary
- Index
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Yes, you can access Airline Operations and Management by Gerald N. Cook, Bruce Billig in PDF and/or ePUB format, as well as other popular books in Technology & Engineering & Aviation. We have over one million books available in our catalogue for you to explore.