- 300 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Ultimate Guide to Pinterest for Business
About This Book
With 4,000 percent growth in just six months, 17 million users, and a record for more referral traffic than YouTube, Google+, and LinkedIn combined, Pinterest delivers an unbelievable opportunity for marketers... if they know how to effectively use it. Karen Leland acquaints business owners with the newest social media kid on the block. She covers: the ins and outs of signing up and getting started; building boards that get noticed, drive traffic, and convert fans into customers; creating a Pinterest community through power connections, contests, social media outreach, and smart pinning strategies; strategies for becoming a power Pinterest user and creating an enthusiastic following; best practices for pins that promote, including image optimization, consistent branding, social media integration, and high-value content; and Pinterest etiquette. Business owners learn to expand their business and brand’s success â one pin at a time.
Frequently asked questions
Information
Table of contents
- Title Page
- Dedication
- Acknowledgments
- Preface
- Chapter 1 - On Your Mark, Get Set, Join
- Chapter 2 - Create a Pinterest Profile That Rocks
- Chapter 3 - Strategize First, Pin Second
- Chapter 4 - Build Boards That Are On Brand
- Chapter 5 - Become a Content Creator and Curator: Pinning and Repinning
- Chapter 6 - Pin Etiquette and Optimization
- Chapter 7 - Beyond Photos to Video, Podcasts, and Screencasting
- Chapter 8 - Make Your Website Pinterest Friendly
- Chapter 9 - Follow and Be Followed
- Chapter 10 - Engage with the Pinterest Community: Liking, Hashtags, Commenting, ...
- Chapter 11 - Me, You, and We: Collaborative Pinning and Your Pinterest Strategy
- Chapter 12 - Pinterest on the Go: Mobile
- Chapter 13 - Build Your Blog with Pinterest
- Chapter 14 - Your Profession on Pinterest: An AâZ Guide
- Chapter 15 - Pin Your Way to New Work: Job Hunting and Client Acquisition
- Chapter 16 - Track Your Pinterest Performance
- Chapter 17 - In Conclusion: Your Parting Party Gifts, and Whatâs Next?
- About the Author
- Index
- Subscribe to Entrepreneur Magazine
- Copyright Page