Caffeine for the Creative Team

200 Exercises to Inspire Group Innovation

Stefan Mumaw, Wendy Lee Oldfield

• Publisher: HOW Books
• Year: 2009
• ISBN:
  9781440307874
• Topic: Design
• Subtopic: Graphic Design

Brainstorming... In your office, your school or your group, it may have already become a bad word. You're charged with generating a great ideaà the next big thing... the perfect concept. But you only have a limited amount of time, and you have to do it with your whole team. There's great pressure to come up with something outstanding.Working with a team can be difficult, and generating viable ideas with a team can be even harder. But a solution is at hand! Caffeine for the Creative Team is the only tool you need to encourage successful brainstorming. This collection of short, focused creative exercises is just the boost you need to get your team's collective brain working.Inside, you'll find:

• All new exercises. As a companion to Caffeine for the Creative Mind, this book's exercises are targeted to teams. Each is labeled for the appropriate sized group: two people, three people or four or more.
• Powerful tools. The exercises will call on everyone in the group to think differently, leading to fresh insights. This collection is sure to get your team thinking in new ways.
• Interviews with real designers. There are also interviews with some of the brightest creative leaders in the industry who have first-hand experience with brainstorming in teams. Each one shares valuable insights and team brainstorming techniques.

Caffeine for the Creative Team offers a solution to those dry, boring, unproductive brainstorm sessions you might be used to. Crack it open and start innovating today.

Contents

Introduction

Get Out of My Way, I'm Drawing Horns

Follow the Rules, Just Not Those Rules

A Turkey Carcass Is a Terrible Thing to Waste

Minty Fresh Garlicky Breath

Is That a Swing or a Rocket Pod

Plaid Tastes Like Brown and Purple Mixed Together, Huh?

Don't Call Clients Wankers Until You're Sure They've Left

Twisted Christmas

The Staring Ball World Championships is Starting

Stop! Do Not Enter! Moose Crossing!

Interview: Ann Willoughby

Monsterblenderlicious

Mold That Cricket

My Bass Drum Is a Yawn

Ice Cream Hollandaise

Happy Pantonium Day

Cell Mates

We're Off to See the Wizard

Saddle Up That Intern, Partner!

It's a Pterodactyl! Aww! Aww!

Interview: Chris Duh

Should the Racetrack be in the Front or Back?

Staring at the Turkey in the Blender All Day

Destroy This!

It's Aliiiive!

Your Table Fits My Earwax Collection Perfectly

Surprise Ending

Good Luck Starting With That

That's the Happiest Porcupine I've Ever Seen

Chicken to Stocking in Four Pics

Creative Director to William Four. Check

Wise Is the New Young

I Grew a Whole Crop of Interns

You Are Now Free to Move Around the Gymnasium

Watch the Road!

I Have a Guitar Pick High Flush

Quick, It's a Frog

The Remote's in the Crisper

My Cell Phone Charger Fits Nicely Next to Your Ketchup Stain

“I Wonder if I Can Dig a Tunnel to the Copier From Here,” Tom Thought

3 Down: The Sound Trevor Makes When E-Mail Is Down

Turn That Frown Upside Down! Now Add Projectile Vomit…

Yeah, Baby, Yeah, Yeah, Baby, Yeah

Cockroaches Can't Run From the Pencil-Flinger

Don't Ask Aliens If They Know Will Smith

Interview: Justin Ahrens

Mine Is of an Empty Coffee Cup

Watch My Biker Jump Chapter Three

You Hate It When I Do That

Rock B...

Table of contents

• Cover
• Title Page
• Contents
• Introduction
• Get Out of My Way, I'm Drawing Horns!
• Interview: Ann Willoughby
• Interview: Chris Duh
• Interview: Justin Ahrens
• Interview: Clint! Runge
• Interview: Dave Gouveia and Chris Elkerton
• Interview: Eric Chimenti
• Interview: John January
• Interview: The HOW Forum
• Interview: Sam Harrison
• Interview: Jenn and Ken Visocky O'Grady
• Interview: Debbie Millman
• Interview: Lisa Duty
• Index
• Contributors
• About the Authors
• Copyright