Sloganization in Language Education Discourse
eBook - ePub

Sloganization in Language Education Discourse

Conceptual Thinking in the Age of Academic Marketization

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eBook - ePub

Sloganization in Language Education Discourse

Conceptual Thinking in the Age of Academic Marketization

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Table of contents
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About This Book

This volume focuses (self-)critically on sloganization as an emergent phenomenon in language education discourse. Motivated by an increasing uneasiness with a number of widespread concepts in current language education research that have become sloganized, this volume comprises a collection of chapters by international scholars that scrutinize the discourse of language education, identify popular slogans and reconstruct the sloganization processes. It promotes critical self-reflection of scholars and professionals in the field of language education ā€“ a field that has widely been dominated by the need to develop innovative approaches and practices, at the expense of self-critical work that attempts to situate the field and its approaches within wider historical, cultural and conceptual contexts.

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Yes, you can access Sloganization in Language Education Discourse by Barbara Schmenk,Stephan Breidbach,Lutz KĆ¼ster in PDF and/or ePUB format, as well as other popular books in Education & Adult Education. We have over one million books available in our catalogue for you to explore.

Information

Year
2018
ISBN
9781788921886

Table of contents

  1. Cover-Page
  2. Half-Title
  3. Series
  4. Title
  5. Copyright
  6. Contents
  7. Contributors
  8. 1. Sloganization in Language Education Discourse: Introduction
  9. 2. We Innovators
  10. 3. The Only Turn Worth Watching in the 20th Century is Tina Turnerā€™s: How the Sloganization of Foreign Language Research CanĀ Impede the Furthering of Knowledge and Make Life DifficultĀ for Practitioners
  11. 4. Slo(w)ganization. Against the Constant Need for Re-inventing theĀ Discourse on Language Education: The Case of ā€˜Multiple Intelligencesā€™
  12. 5. Just Another Prefix? From Inter- to Transcultural Foreign LanguageĀ Learning and Beyond
  13. 6. On Common ā€˜Exposureā€™ and Expert ā€˜Inputā€™ in Second LanguageĀ Education and Study Abroad
  14. 7. What on Earth is ā€˜Language Commodificationā€™?
  15. 8. Superdiversity and Why It Isnā€™t: Reflections on Terminological Innovation and Academic Branding
  16. 9. Sloganization: Yet Another Slogan?
  17. Index