The Actor's Guide to Self-Marketing
How to Brand and Promote Your Unique Image
- 208 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About This Book
Stand Out from the Competition! How do actors sell their personality? What does it take to make a lasting impression? How can actors use their image to achieve their dreams? The Actor's Guide to Self-Marketing answers all these questions and more. With a background in acting and publicity, author Carla Renata has gathered insider info and proven tips to help actors create their own brand and utilize it for success. With The Actor's Guide to Self-Marketing, you will learn how to:
- Highlight unique traits and skills
- Distinguish yourself from the crowd
- Market yourself through social media
- Angle for your dream role
- And so much more!
Renata's methods have been tested and developed through her branding and social media program, The Branding Buddha, which has been taught online and privately, as well as in group classes at top universities in the United States. Along with tips from her program and extensive background in the field, Renata uses meditative practices and self-actualization to help actors develop their public image and reach their goals with clarity and intention. As she writes, "The mind is everything. What you think, you will become." With The Actor's Guide to Self-Marketing, you'll be well on your way to becoming the actor you really want to be and landing your dream roles.
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Table of contents
- Front Cover
- Title Page
- Copyright Page
- Dedication
- Contents
- Chapter 1âPublicizing the Impossible
- Chapter 2âCEO of Actor, Inc.
- Chapter 3âTools of the Trade: Utilizing the Internet
- Chapter 4âDemystifying the Internet
- Chapter 5âDefinition of Diversity
- Chapter 6âWhoâs Really Being Cast?
- Chapter 7âGatekeepers . . . Who?
- Chapter 8âAre You Jaded?
- Chapter 9âOnline Digital Footprint
- Chapter 10âBefore Signing Off
- Glossary
- Web Resources
- Suggested Reading
- Acknowledgments
- About the Author
- Index