- English
- ePUB (mobile friendly)
- Available on iOS & Android
About This Book
The must-read summary of Jan Carlzonâs book: âMoments of Truth: New Strategies for Todayâs Customer-Driven Economyâ.
This complete summary of the ideas from Jan Carlzonâs book âMoments of Truthâ shows how the best way of delivering consistently high-quality moments of truth lies in building a customer-driven company. The author explains the six essential characteristics of this type of company and how all of these elements can be brought together to achieve significant success. By applying these six principles, you can learn how to focus on your customers and guarantee success.
Added-value of this summary:
⢠Save time
⢠Understand the key principles
⢠Expand your business knowledge
To learn more, read âMoments of Truthâ to discover how you can apply the six essential principles that lead to real moments of truth.
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Table of contents
- Title page
- Book Presentation
- Summary of Moments Of Truth (Jan Carlzon)
- About the Summary Publisher
- Copyright