Social Change Anytime Everywhere
How to Implement Online Multichannel Strategies to Spark Advocacy, Raise Money, and Engage your Community
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Social Change Anytime Everywhere
How to Implement Online Multichannel Strategies to Spark Advocacy, Raise Money, and Engage your Community
About This Book
Strategies for advocacy, fundraising, and engaging the community
Social Change Anytime Everywhere was written for nonprofit staff who say themselves or are asked by others, "Email communications, social media, and mobile are important, but how will they help our nonprofit and the issues we work on? Most importantly, how the heck do we integrate and utilize these tools successfully?" The book will help answer these questions, and is organized to guide readers through the planning and implementation of online multi-channel strategies that will spark advocacy, raise money and promote deeper community engagement in order to achieve social change in real time.
It also serves as a resource to help nonprofit staff and their boards quickly understand the evolving online landscape and identify and implement the best online channels, strategies, tools, and tactics to help their organizations achieve their missions.
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Information
Table of contents
- Cover
- Contents
- Title
- Copyright
- Figures and Tables
- Foreword
- Preface
- Acknowledgments
- The Authors
- Chapter One: Why Are Online and Mobile Channels So Important to Nonprofits Today?
- Chapter Two: Guiding Principles for Anytime Everywhere
- Chapter Three: Advocacy Anytime Everywhere
- Chapter Four: Fundraising Anytime Everywhere
- Chapter Five: Community Building Anytime Everywhere
- Chapter Six: Multichannel Strategies in Action
- Chapter Seven: Equipping Your Organization for Anytime Everywhere
- Chapter Eight: Transitioning to Anytime Everywhere
- Conclusion: Disrupting the Nonprofit Sector
- Index