Business iconBusiness

Consumer Behaviour

ExploreBooksRelated topics
Showing 1 - 60 out of 606 books
Consumer Economics_cover
Consumer EconomicsElizabeth B. Goldsmith
2021
Consumer Economics_cover
Consumer Economics
Elizabeth B. Goldsmith
2021
Influence, New and Expanded_cover
Influence, New and ExpandedRobert B. Cialdini, PhD
2021
Influence, New and Expanded_cover
Influence, New and Expanded
Robert B. Cialdini, PhD
2021
The Attention Merchants_cover
The Attention MerchantsTim Wu
2017
The Attention Merchants_cover
The Attention Merchants
Tim Wu
2017
Using Behavioral Science in Marketing_cover
Using Behavioral Science in MarketingNancy Harhut
2022
Using Behavioral Science in Marketing_cover
Using Behavioral Science in Marketing
Nancy Harhut
2022
Brand Management_cover
Brand ManagementMichael Beverland
2021
Brand Management_cover
Brand Management
Michael Beverland
2021
Foundations of Family Resource Management_cover
Foundations of Family Resource ManagementElizabeth B. Goldsmith
2022
Foundations of Family Resource Management_cover
Foundations of Family Resource Management
Elizabeth B. Goldsmith
2022
Follow the Feeling_cover
Follow the FeelingKai D. Wright
2019
Follow the Feeling_cover
Follow the Feeling
Kai D. Wright
2019
Consumer Culture Theory_cover
Consumer Culture TheoryEric J. Arnould, Craig J. Thompson, David Crockett, Michelle F. Weinberger
2023
Consumer Culture Theory_cover
Consumer Culture Theory
Eric J. Arnould, Craig J. Thompson, David Crockett, Michelle F. Weinberger
2023
This is Service Design Thinking_cover
This is Service Design ThinkingMarc Stickdorn, Jakob Schneider
2012
This is Service Design Thinking_cover
This is Service Design Thinking
Marc Stickdorn, Jakob Schneider
2012
The Psychology of Influence_cover
The Psychology of InfluenceJoop Pligt, Michael Vliek
2016
The Psychology of Influence_cover
The Psychology of Influence
Joop Pligt, Michael Vliek
2016
Pre-Suasion_cover
Pre-SuasionRobert Cialdini
2016
Pre-Suasion_cover
Pre-Suasion
Robert Cialdini
2016
Contagious_cover
ContagiousJonah Berger
2013
Contagious_cover
Contagious
Jonah Berger
2013
Good Services_cover
Good ServicesLou Downe
2020
Good Services_cover
Good Services
Lou Downe
2020
Affluenza_cover
AffluenzaJohn de Graaf, David Wann, Thomas H. Naylor
2014
Affluenza_cover
Affluenza
John de Graaf, David Wann, Thomas H. Naylor
2014
Predictive Analytics_cover
Predictive AnalyticsEric Siegel
2016
Predictive Analytics_cover
Predictive Analytics
Eric Siegel
2016
Consumer Culture Theory_cover
Consumer Culture TheoryEric J. Arnould, Craig J Thompson
2018
Consumer Culture Theory_cover
Consumer Culture Theory
Eric J. Arnould, Craig J Thompson
2018
Managing Brand Equity_cover
Managing Brand EquityDavid A. Aaker
2009
Managing Brand Equity_cover
Managing Brand Equity
David A. Aaker
2009
Guerrilla Marketing, 4th Edition_cover
Guerrilla Marketing, 4th EditionJay Conrad Levinson
2007
Guerrilla Marketing, 4th Edition_cover
Guerrilla Marketing, 4th Edition
Jay Conrad Levinson
2007
Culture and Commerce_cover
Culture and CommerceMukti Khaire
2017
Culture and Commerce_cover
Culture and Commerce
Mukti Khaire
2017
Big Data in Practice_cover
Big Data in PracticeBernard Marr
2016
Big Data in Practice_cover
Big Data in Practice
Bernard Marr
2016
Star Brands_cover
Star BrandsCarolina Rogoll
2015
Star Brands_cover
Star Brands
Carolina Rogoll
2015
Emotional Branding_cover
Emotional BrandingMarc Gobe
2010
Emotional Branding_cover
Emotional Branding
Marc Gobe
2010
Loyalty Management_cover
Loyalty ManagementCristina Ziliani, Marco Ieva
2019
Loyalty Management_cover
Loyalty Management
Cristina Ziliani, Marco Ieva
2019
Social Media Marketing, Second Edition_cover
Social Media Marketing, Second EditionEmi Moriuchi
2019
Social Media Marketing, Second Edition_cover
Social Media Marketing, Second Edition
Emi Moriuchi
2019
Relationship Marketing in the Digital Age_cover
Relationship Marketing in the Digital AgeRobert Palmatier, Lena Steinhoff
2019
Relationship Marketing in the Digital Age_cover
Relationship Marketing in the Digital Age
Robert Palmatier, Lena Steinhoff
2019
Designing for the Circular Economy_cover
Designing for the Circular EconomyMartin Charter
2018
Designing for the Circular Economy_cover
Designing for the Circular Economy
Martin Charter
2018
The Supply Chain Revolution_cover
The Supply Chain RevolutionSuman Sarkar
2017
The Supply Chain Revolution_cover
The Supply Chain Revolution
Suman Sarkar
2017
The New Marketing_cover
The New MarketingCheryl Burgess, Mark Burgess
2020
The New Marketing_cover
The New Marketing
Cheryl Burgess, Mark Burgess
2020
Economic Psychology_cover
Economic PsychologyRob Ranyard
2017
Economic Psychology_cover
Economic Psychology
Rob Ranyard
2017
Oversubscribed_cover
OversubscribedDaniel Priestley
2020
Oversubscribed_cover
Oversubscribed
Daniel Priestley
2020
Binge Times_cover
Binge TimesDade Hayes, Dawn Chmielewski
2022
Binge Times_cover
Binge Times
Dade Hayes, Dawn Chmielewski
2022
Marketing 6.0_cover
Marketing 6.0Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2023
Marketing 6.0_cover
Marketing 6.0
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2023
Marketing to Gen Z_cover
Marketing to Gen ZJeff Fromm, Angie Read
2018
Marketing to Gen Z_cover
Marketing to Gen Z
Jeff Fromm, Angie Read
2018
Customer Relationship Management_cover
Customer Relationship Management50minutes
2017
Customer Relationship Management_cover
Customer Relationship Management
50minutes
2017
Consumer Behaviour in Tourism_cover
Consumer Behaviour in TourismSusan Horner, John Swarbrooke
2020
Consumer Behaviour in Tourism_cover
Consumer Behaviour in Tourism
Susan Horner, John Swarbrooke
2020
Accelerating Sustainability in Fashion, Clothing and Textiles_cover
Accelerating Sustainability in Fashion, Clothing and TextilesMartin Charter, Bernice Pan, Sandy Black
2023
Accelerating Sustainability in Fashion, Clothing and Textiles_cover
Accelerating Sustainability in Fashion, Clothing and Textiles
Martin Charter, Bernice Pan, Sandy Black
2023
The Customer-Base Audit_cover
The Customer-Base AuditPeter Fader, Bruce G. S. Hardie, Michael Ross
2022
The Customer-Base Audit_cover
The Customer-Base Audit
Peter Fader, Bruce G. S. Hardie, Michael Ross
2022
B2B Customer Experience_cover
B2B Customer ExperiencePaul Hague, Nicholas Hague
2018
B2B Customer Experience_cover
B2B Customer Experience
Paul Hague, Nicholas Hague
2018
Sport Consumer Behaviour_cover
Sport Consumer BehaviourKostas Alexandris, Heath McDonald, Daniel C. Funk
2016
Sport Consumer Behaviour_cover
Sport Consumer Behaviour
Kostas Alexandris, Heath McDonald, Daniel C. Funk
2016
Social Preferences_cover
Social PreferencesMichalis Drouvelis
2021
Social Preferences_cover
Social Preferences
Michalis Drouvelis
2021
Customer Experience 3.0_cover
Customer Experience 3.0John Goodman
2014
Customer Experience 3.0_cover
Customer Experience 3.0
John Goodman
2014
The Age of Addiction_cover
The Age of AddictionDavid T. Courtwright
2019
The Age of Addiction_cover
The Age of Addiction
David T. Courtwright
2019
Marketing Analytics_cover
Marketing AnalyticsMike Grigsby
2018
Marketing Analytics_cover
Marketing Analytics
Mike Grigsby
2018
Psychological Foundations of Marketing_cover
Psychological Foundations of MarketingAllan Kimmel, Allan J Kimmel
2018
Psychological Foundations of Marketing_cover
Psychological Foundations of Marketing
Allan Kimmel, Allan J Kimmel
2018
Experiential Marketing_cover
Experiential MarketingShirra Smilansky
2017
Experiential Marketing_cover
Experiential Marketing
Shirra Smilansky
2017
Green Giants_cover
Green GiantsE. Williams
2015
Green Giants_cover
Green Giants
E. Williams
2015
Consumer Behavior in Action_cover
Consumer Behavior in ActionGeoffrey Paul Lantos
2015
Consumer Behavior in Action_cover
Consumer Behavior in Action
Geoffrey Paul Lantos
2015
Heart and Sell_cover
Heart and SellShari Levitin
2017
Heart and Sell_cover
Heart and Sell
Shari Levitin
2017
Why We Buy_cover
Why We BuyPaco Underhill
2000
Why We Buy_cover
Why We Buy
Paco Underhill
2000
The Big Data-Driven Business_cover
The Big Data-Driven BusinessRussell Glass, Sean Callahan
2014
The Big Data-Driven Business_cover
The Big Data-Driven Business
Russell Glass, Sean Callahan
2014
Luxury Brand and Art Collaborations_cover
Luxury Brand and Art CollaborationsFederica Carlotto
2024
Luxury Brand and Art Collaborations_cover
Luxury Brand and Art Collaborations
Federica Carlotto
2024
Redefining Retail_cover
Redefining RetailPhilip Kotler, Giuseppe Stigliano
2024
Redefining Retail_cover
Redefining Retail
Philip Kotler, Giuseppe Stigliano
2024
Hispanic Market Power_cover
Hispanic Market PowerIsaac Mizrahi
2023
Hispanic Market Power_cover
Hispanic Market Power
Isaac Mizrahi
2023
Experiential Marketing_cover
Experiential MarketingWided Batat
2020
Experiential Marketing_cover
Experiential Marketing
Wided Batat
2020
The Dark Side of Marketing Communications_cover
The Dark Side of Marketing CommunicationsTim Hill, Pierre McDonagh
2020
The Dark Side of Marketing Communications_cover
The Dark Side of Marketing Communications
Tim Hill, Pierre McDonagh
2020
The Business of Aspiration_cover
The Business of AspirationAna Andjelic
2020
The Business of Aspiration_cover
The Business of Aspiration
Ana Andjelic
2020
Using Semiotics in Marketing_cover
Using Semiotics in MarketingRachel Lawes
2020
Using Semiotics in Marketing_cover
Using Semiotics in Marketing
Rachel Lawes
2020
The Unmanageable Consumer_cover
The Unmanageable ConsumerYiannis Gabriel, Tim Lang
2015
The Unmanageable Consumer_cover
The Unmanageable Consumer
Yiannis Gabriel, Tim Lang
2015
Get Clients Now_cover
Get Clients NowC. Hayden
2013
Get Clients Now_cover
Get Clients Now
C. Hayden
2013
Scaling Customer Success_cover
Scaling Customer SuccessChitra Madhwacharyula, Shreesha Ramdas
2023
Scaling Customer Success_cover
Scaling Customer Success
Chitra Madhwacharyula, Shreesha Ramdas
2023