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Admen, Mad Men, and the Real World of Advertising_cover
Admen, Mad Men, and the Real World of AdvertisingDave Marinaccio
2015
Admen, Mad Men, and the Real World of Advertising_cover
Admen, Mad Men, and the Real World of Advertising
Dave Marinaccio
2015
Leadership_cover
LeadershipRonald R. Sims, Scott A. Quatro
2015
Leadership_cover
Leadership
Ronald R. Sims, Scott A. Quatro
2015
Digital Privacy in the Marketplace_cover
Digital Privacy in the MarketplaceGeorge Milne
2015
Digital Privacy in the Marketplace_cover
Digital Privacy in the Marketplace
George Milne
2015
Summary: Contagious_cover
Summary: ContagiousBusinessNews Publishing
2014
Summary: Contagious_cover
Summary: Contagious
BusinessNews Publishing
2014
Summary: Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards_cover
Summary: Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing WizardsBusinessNews Publishing
2014
Summary: Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards_cover
Summary: Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards
BusinessNews Publishing
2014
The Advertising Agency_cover
The Advertising AgencyFloyd Y. Keeler, Albert E. Haase
2014
The Advertising Agency_cover
The Advertising Agency
Floyd Y. Keeler, Albert E. Haase
2014
Viral Marketing within Social Networking Sites: The creation of an effective Viral Marketing Campaign_cover
Viral Marketing within Social Networking Sites: The creation of an effective Viral Marketing CampaignSven Wilde
2014
Viral Marketing within Social Networking Sites: The creation of an effective Viral Marketing Campaign_cover
Viral Marketing within Social Networking Sites: The creation of an effective Viral Marketing Campaign
Sven Wilde
2014
No B. S. Guide to Brand-Building by Direct Response_cover
No B. S. Guide to Brand-Building by Direct ResponseDan S. Kennedy, Forrest Walden, Jim Cavale
2014
No B. S. Guide to Brand-Building by Direct Response_cover
No B. S. Guide to Brand-Building by Direct Response
Dan S. Kennedy, Forrest Walden, Jim Cavale
2014
We Are What We Sell_cover
We Are What We SellDanielle Sarver Coombs, Bob Batchelor
2014
We Are What We Sell_cover
We Are What We Sell
Danielle Sarver Coombs, Bob Batchelor
2014
The Dynamics of Advertising_cover
The Dynamics of AdvertisingJackie Botterill, Iain MacRury, Barry Richards
2013
The Dynamics of Advertising_cover
The Dynamics of Advertising
Jackie Botterill, Iain MacRury, Barry Richards
2013
Branding to Differ_cover
Branding to DifferJean-Luc Ambrosi
2013
Branding to Differ_cover
Branding to Differ
Jean-Luc Ambrosi
2013
Outdoor Advertising_cover
Outdoor AdvertisingRichard Nelson, Anthony Sykes
2013
Outdoor Advertising_cover
Outdoor Advertising
Richard Nelson, Anthony Sykes
2013
Advertising and Psychology_cover
Advertising and PsychologyLeslie Gill
2013
Advertising and Psychology_cover
Advertising and Psychology
Leslie Gill
2013
Summary: Buzzmarketing_cover
Summary: BuzzmarketingBusinessNews Publishing
2013
Summary: Buzzmarketing_cover
Summary: Buzzmarketing
BusinessNews Publishing
2013
Summary: Experiential Marketing_cover
Summary: Experiential MarketingBusinessNews Publishing
2013
Summary: Experiential Marketing_cover
Summary: Experiential Marketing
BusinessNews Publishing
2013
Summary: Differentiate or Die_cover
Summary: Differentiate or DieBusinessNews Publishing
2013
Summary: Differentiate or Die_cover
Summary: Differentiate or Die
BusinessNews Publishing
2013
Advertising as Culture_cover
Advertising as CultureChris Wharton
2013
Advertising as Culture_cover
Advertising as Culture
Chris Wharton
2013
The History of Media and Communication_cover
The History of Media and CommunicationInger L Stole
2012
The History of Media and Communication_cover
The History of Media and Communication
Inger L Stole
2012
Billion-Dollar Branding_cover
Billion-Dollar BrandingHoney Parker, Blaine Parker
2012
Billion-Dollar Branding_cover
Billion-Dollar Branding
Honey Parker, Blaine Parker
2012
The Sounds of Capitalism_cover
The Sounds of CapitalismTimothy D. Taylor
2012
The Sounds of Capitalism_cover
The Sounds of Capitalism
Timothy D. Taylor
2012
Advertising, the Media and Globalisation_cover
Advertising, the Media and GlobalisationJohn Sinclair
2012
Advertising, the Media and Globalisation_cover
Advertising, the Media and Globalisation
John Sinclair
2012
The Holiday Makers_cover
The Holiday MakersRichard K. Popp
2012
The Holiday Makers_cover
The Holiday Makers
Richard K. Popp
2012
Art and Advertising_cover
Art and AdvertisingJoan Gibbons
2011
Art and Advertising_cover
Art and Advertising
Joan Gibbons
2011
Brand Success_cover
Brand SuccessMatt Haig
2011
Brand Success_cover
Brand Success
Matt Haig
2011
The History of Media and Communication_cover
The History of Media and CommunicationInger L. Stole
2010
The History of Media and Communication_cover
The History of Media and Communication
Inger L. Stole
2010
The AdSense Code_cover
The AdSense CodeJoel Comm
2010
The AdSense Code_cover
The AdSense Code
Joel Comm
2010
Behavioural Targeting: An Online Analysis for Efficient Media Planning?_cover
Behavioural Targeting: An Online Analysis for Efficient Media Planning?Alice Klever
2009
Behavioural Targeting: An Online Analysis for Efficient Media Planning?_cover
Behavioural Targeting: An Online Analysis for Efficient Media Planning?
Alice Klever
2009
Philosophy of Leadership - Driving Employee Engagement in integrated management systems_cover
Philosophy of Leadership - Driving Employee Engagement in integrated management systemsWolfram Klussmann
2009
Philosophy of Leadership - Driving Employee Engagement in integrated management systems_cover
Philosophy of Leadership - Driving Employee Engagement in integrated management systems
Wolfram Klussmann
2009
Cross-Cultural Destination Image Assessment: Cultural segmentation versus the global tourist_cover
Cross-Cultural Destination Image Assessment: Cultural segmentation versus the global touristWassim El Kadhi
2009
Cross-Cultural Destination Image Assessment: Cultural segmentation versus the global tourist_cover
Cross-Cultural Destination Image Assessment: Cultural segmentation versus the global tourist
Wassim El Kadhi
2009
Brought to You By_cover
Brought to You ByLawrence R. Samuel
2009
Brought to You By_cover
Brought to You By
Lawrence R. Samuel
2009
Global Advertising in a Cultural Context_cover
Global Advertising in a Cultural ContextMirjana Milenkovic
2009
Global Advertising in a Cultural Context_cover
Global Advertising in a Cultural Context
Mirjana Milenkovic
2009
Scoring Points_cover
Scoring PointsClive Humby, Terry Hunt, Tim Phillips
2008
Scoring Points_cover
Scoring Points
Clive Humby, Terry Hunt, Tim Phillips
2008
Living the Brand_cover
Living the BrandNicholas Ind
2007
Living the Brand_cover
Living the Brand
Nicholas Ind
2007
Learning From Winners_cover
Learning From WinnersRaymond Pettit
2007
Learning From Winners_cover
Learning From Winners
Raymond Pettit
2007
The Online Advertising Playbook_cover
The Online Advertising PlaybookJoe Plummer, Stephen D. Rappaport, Taddy Hall, Robert Barocci
2007
The Online Advertising Playbook_cover
The Online Advertising Playbook
Joe Plummer, Stephen D. Rappaport, Taddy Hall, Robert Barocci
2007
Creating Passion Brands_cover
Creating Passion BrandsHelen Edwards, Derek Day
2005
Creating Passion Brands_cover
Creating Passion Brands
Helen Edwards, Derek Day
2005
Branding Unbound_cover
Branding UnboundRick MathiesonR
2005
Branding Unbound_cover
Branding Unbound
Rick MathiesonR
2005
Diversity in Advertising_cover
Diversity in AdvertisingJerome D. Williams, Wei-Na Lee, Curtis P. Haugtvedt
2004
Diversity in Advertising_cover
Diversity in Advertising
Jerome D. Williams, Wei-Na Lee, Curtis P. Haugtvedt
2004
Advertising_cover
AdvertisingLiz McFall
2004
Advertising_cover
Advertising
Liz McFall
2004
Shoveling Smoke_cover
Shoveling SmokeWilliam Mazzarella
2003
Shoveling Smoke_cover
Shoveling Smoke
William Mazzarella
2003
Persuasive Imagery_cover
Persuasive ImageryLinda M. Scott, Rajeev Batra
2003
Persuasive Imagery_cover
Persuasive Imagery
Linda M. Scott, Rajeev Batra
2003
New Americanists_cover
New AmericanistsSimone Weil Davis
2000
New Americanists_cover
New Americanists
Simone Weil Davis
2000
International Advertising_cover
International Advertising
1999
International Advertising_cover
International Advertising
1999
Digital Analytics for Marketing_cover
Digital Analytics for MarketingA. Karim Feroz, Gohar F. Khan, Marshall Sponder
2024
Digital Analytics for Marketing_cover
Digital Analytics for Marketing
A. Karim Feroz, Gohar F. Khan, Marshall Sponder
2024
The Fundamentals of Fashion Filmmaking_cover
The Fundamentals of Fashion FilmmakingNilgin Yusuf
2023
The Fundamentals of Fashion Filmmaking_cover
The Fundamentals of Fashion Filmmaking
Nilgin Yusuf
2023
A Marketer's Guide to Digital Advertising_cover
A Marketer's Guide to Digital AdvertisingShailin Dhar, Scott Thomson
2023
A Marketer's Guide to Digital Advertising_cover
A Marketer's Guide to Digital Advertising
Shailin Dhar, Scott Thomson
2023
The Routledge Handbook of Digital Consumption_cover
The Routledge Handbook of Digital ConsumptionRosa Llamas, Russell Belk
2022
The Routledge Handbook of Digital Consumption_cover
The Routledge Handbook of Digital Consumption
Rosa Llamas, Russell Belk
2022
Celebrity 2.0_cover
Celebrity 2.0Stacy Landreth Grau
2022
Celebrity 2.0_cover
Celebrity 2.0
Stacy Landreth Grau
2022
The Gen Z Frequency_cover
The Gen Z FrequencyGregg L. Witt, Derek E. Baird
2018
The Gen Z Frequency_cover
The Gen Z Frequency
Gregg L. Witt, Derek E. Baird
2018
Social Media Marketing_cover
Social Media MarketingAlan Charlesworth
2017
Social Media Marketing_cover
Social Media Marketing
Alan Charlesworth
2017
Book Review: The Tipping Point by Malcolm Gladwell_cover
Book Review: The Tipping Point by Malcolm Gladwell50minutes
2017
Book Review: The Tipping Point by Malcolm Gladwell_cover
Book Review: The Tipping Point by Malcolm Gladwell
50minutes
2017
Consumer Psychology in a Social Media World_cover
Consumer Psychology in a Social Media World
2015
Consumer Psychology in a Social Media World_cover
Consumer Psychology in a Social Media World
2015
Effective Advertising_cover
Effective AdvertisingGerard J. Tellis
2003
Effective Advertising_cover
Effective Advertising
Gerard J. Tellis
2003
Crystallizing Public Opinion_cover
Crystallizing Public OpinionEdward L. Bernays
Crystallizing Public Opinion_cover
Crystallizing Public Opinion
Edward L. Bernays
The Data Deluge_cover
The Data DelugeArun C. Kumar
2024
The Data Deluge_cover
The Data Deluge
Arun C. Kumar
2024
Organizational Reputation Management_cover
Organizational Reputation ManagementAlexander V. Laskin
2024
Organizational Reputation Management_cover
Organizational Reputation Management
Alexander V. Laskin
2024
Building Better Brands_cover
Building Better BrandsElton Mayfield
2024
Building Better Brands_cover
Building Better Brands
Elton Mayfield
2024
Winning With Strategic Marketing_cover
Winning With Strategic MarketingDavid Altounian, Mike Cronin
2023
Winning With Strategic Marketing_cover
Winning With Strategic Marketing
David Altounian, Mike Cronin
2023
Integrated Advertising, Promotion, and Marketing_cover
Integrated Advertising, Promotion, and MarketingAnubhav Mishra, Tata Sai Vijay
2023
Integrated Advertising, Promotion, and Marketing_cover
Integrated Advertising, Promotion, and Marketing
Anubhav Mishra, Tata Sai Vijay
2023
Beautiful PR_cover
Beautiful PRSophie Attwood
2023
Beautiful PR_cover
Beautiful PR
Sophie Attwood
2023