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Showing 61 - 120 out of 682 books
The Big Data-Driven Business
Russell Glass, Sean Callahan
2014
Get Clients Now
C. Hayden
2013
Marketing 6.0
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2023
Consumer Behaviour in Tourism
Susan Horner, John Swarbrooke
2020
Material Matters
Thomas Rau, Sabine Oberhuber
2022
The Frictionless Organization
Bill Price, David Jaffe
2022
Citizens
Jon Alexander, Ariane Conrad
2022
Machine Learning and Artificial Intelligence in Marketing and Sales
Niladri Syam, Rajeeve Kaul
2021
Experiential Marketing
Wided Batat
2020
Design for Wellbeing
Ann Petermans, Rebecca Cain
2019
The Handbook of Attitudes, Volume 1: Basic Principles
Dolores Albarracin, Blair T. Johnson
2018
Marketing to Gen Z
Jeff Fromm, Angie Read
2018
The Meaning of Luxury in Tourism, Hospitality and Events
John Swarbrooke
2018
The Language of Branding
Dawn Lerman, Robert J. Morais, David Luna
2017
The Dark Side of Social Media
Angeline Close Scheinbaum
2017
Customer Relationship Management
50minutes
2017
Summary and Analysis of Predictably Irrational: The Hidden Forces That Shape Our Decisions
2017
Beyond the Sales Process
Steve Andersen, Dave Stein
2016
The Unmanageable Consumer
Yiannis Gabriel, Tim Lang
2015
The Psychology of Consumer Behavior
Brian Mullen, Craig Johnson
2013
Shopper Marketing
Markus Ståhlberg, Ville Maila
2012
Sensory Marketing
Aradhna Krishna
2011
Marketing Analytics
Mike Grigsby
2022
Unravelling Travelling
Sue Beeton
2022
Understanding Economic Equilibrium
Thomas J. Cunningham, Mike Shaw
2021
The Lower Middle Class in Britain 1870-1914
Geoffrey Crossick
2021
The 11 Laws of Likability
Michelle Tillis Lederman
2011
Next Generation Retail
Deborah Weinswig, Renee Hartmann
2023
Using Semiotics in Marketing
Rachel Lawes
2020
Social Marketing
Marvin E. Goldberg, Martin Fishbein, Susan E. Middlestadt
2018
What Customers Crave
Nicholas Webb
2016
Business Gamification For Dummies
Kris Duggan, Kate Shoup
2013
Customer Insight Strategies
Christine Bailey
2020
Consumer Behavior and Culture
Joao Heitor De Avila Santos
2020
Engaging Brands
Michela Addis
2020
The Evolutionary Bases of Consumption
Gad Saad
2007
The Millionaire Next Door
Thomas J. Stanley, William D. Danko
2010
Absolute Value
Itamar Simonson, Emanuel Rosen
2014
Misbehaving
Richard H. Thaler
2018
Phishing for Phools
George A. Akerlof, Robert J. Shiller
2015
More from Less
Andrew McAfee
2019
Sounds of the Pandemic
Maurizio Agamennone, Daniele Palma, Giulia Sarno
2022
The Unintended Consequences of Technology
Chris Ategeka
2021
Quantum Marketing
Raja Rajamannar
2021
The Business of Choice
Matthew Willcox
2020
Keep Your Customers
Ali Cudby
2020
Conformity
Cass R. Sunstein
2019
Woo, Wow, and Win
Thomas A. Stewart, Patricia O'Connell
2016
Marketing Analytics
Ashok Charan
2015
Call of the Mall
Paco Underhill
2004
Assemblage
Emmanuel Probst
2023
Psychology and Behavioral Economics
Kai Ruggeri
2021
Netnography Unlimited
Robert V. Kozinets, Rossella Gambetti
2020
A Primer on Microeconomics, Second Edition, Volume I
Thomas M. Beveridge
2018
Arriving Today
Christopher Mims
2021
Customer Service Training 101
Renee Evenson
2017
Consumer Psychology: A Study Guide to Qualitative Research Methods
Paul M.W. Hackett, Jessica Schwarzenbach, Uta Maria Jürgens
2016
The Exponential Age
Azeem Azhar
2021
The Curse of Bigness
Tim Wu
2018
Where am I Wearing?
Kelsey Timmerman
2012
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