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Marketing Research

Showing 301 - 360 out of 641 books
Sustainable and Collaborative Tourism in a Digital World_cover
Sustainable and Collaborative Tourism in a Digital WorldAlain Decrop, Antonia Correia, Alan Fyall, Metin Kozak
2021
Sustainable and Collaborative Tourism in a Digital World
Sustainable and Collaborative Tourism in a Digital World
Alain Decrop, Antonia Correia, Alan Fyall, Metin Kozak
2021
The Quick serve - and fast-food Market in the restaurant industry in the United States. A short analysis_cover
The Quick serve - and fast-food Market in the restaurant industry in the United States. A short analysisJessica Phillips
2021
The Quick serve - and fast-food Market in the restaurant industry in the United States. A short analysis
The Quick serve - and fast-food Market in the restaurant industry in the United States. A short analysis
Jessica Phillips
2021
The Machine Age of Customer Insight_cover
The Machine Age of Customer InsightMartin Einhorn, Michael Löffler, Emanuel de Bellis, Andreas Herrmann, Pia Burghartz
2021
The Machine Age of Customer Insight
The Machine Age of Customer Insight
Martin Einhorn, Michael Löffler, Emanuel de Bellis, Andreas Herrmann, Pia Burghartz
2021
Machine Learning and Artificial Intelligence in Marketing and Sales_cover
Machine Learning and Artificial Intelligence in Marketing and SalesNiladri Syam, Rajeeve Kaul
2021
Machine Learning and Artificial Intelligence in Marketing and Sales
Machine Learning and Artificial Intelligence in Marketing and Sales
Niladri Syam, Rajeeve Kaul
2021
Integrated Marketing Communications in Risk and Crisis Contexts_cover
Integrated Marketing Communications in Risk and Crisis ContextsRobert S. Littlefield, Deanna D. Sellnow, Timothy L. Sellnow
2021
Integrated Marketing Communications in Risk and Crisis Contexts
Integrated Marketing Communications in Risk and Crisis Contexts
Robert S. Littlefield, Deanna D. Sellnow, Timothy L. Sellnow
2021
The Google Adsense Handbook_cover
The Google Adsense HandbookStefano Calicchio
2021
The Google Adsense Handbook
The Google Adsense Handbook
Stefano Calicchio
2021
Un enfoque sencillo del SEO_cover
Un enfoque sencillo del SEOStefano Calicchio
2021
Un enfoque sencillo del SEO
Un enfoque sencillo del SEO
Stefano Calicchio
2021
Social Media Marketing For Beginners 2021 "The Ultimate Guide with the most effective tips and tricks for social media marketing."_cover
Social Media Marketing For Beginners 2021 "The Ultimate Guide with the most effective tips and tricks for social media marketing."Milo Evans
2021
Social Media Marketing For Beginners 2021 "The Ultimate Guide with the most effective tips and tricks for social media marketing."
Social Media Marketing For Beginners 2021 "The Ultimate Guide with the most effective tips and tricks for social media marketing."
Milo Evans
2021
The Significance of Self-Service Technology Adoption on Service Quality in Linking Customer Satisfaction and Customer Loyalty in Singapore's Supermarket Context_cover
The Significance of Self-Service Technology Adoption on Service Quality in Linking Customer Satisfaction and Customer Loyalty in Singapore's Supermarket ContextLeonardo Kalvintoputra
2020
The Significance of Self-Service Technology Adoption on Service Quality in Linking Customer Satisfaction and Customer Loyalty in Singapore's Supermarket Context
The Significance of Self-Service Technology Adoption on Service Quality in Linking Customer Satisfaction and Customer Loyalty in Singapore's Supermarket Context
Leonardo Kalvintoputra
2020
Customer Insight Strategies_cover
Customer Insight StrategiesChristine Bailey
2020
Customer Insight Strategies
Customer Insight Strategies
Christine Bailey
2020
Tourism’s New Markets_cover
Tourism’s New MarketsPhilip Pearce, Antónia Correia
2020
Tourism’s New Markets
Tourism’s New Markets
Philip Pearce, Antónia Correia
2020
Defining, Measuring and Managing Consumer Experiences_cover
Defining, Measuring and Managing Consumer ExperiencesAnnarita Sorrentino
2020
Defining, Measuring and Managing Consumer Experiences
Defining, Measuring and Managing Consumer Experiences
Annarita Sorrentino
2020
The Organic Growth Playbook_cover
The Organic Growth PlaybookBernard Jaworski, Bob Lurie
2020
The Organic Growth Playbook
The Organic Growth Playbook
Bernard Jaworski, Bob Lurie
2020
Marketing Management Essentials You Always Wanted To Know_cover
Marketing Management Essentials You Always Wanted To KnowCallie Daum, Vibrant Publishers
2020
Marketing Management Essentials You Always Wanted To Know
Marketing Management Essentials You Always Wanted To Know
Callie Daum, Vibrant Publishers
2020
Country of Origin Effect_cover
Country of Origin EffectIsaac Cheah, Ian Phau, Gaetano Aiello
2020
Country of Origin Effect
Country of Origin Effect
Isaac Cheah, Ian Phau, Gaetano Aiello
2020
Investigating Musical Performance_cover
Investigating Musical PerformanceGianmario Borio, Giovanni Giuriati, Alessandro Cecchi, Marco Lutzu
2020
Investigating Musical Performance
Investigating Musical Performance
Gianmario Borio, Giovanni Giuriati, Alessandro Cecchi, Marco Lutzu
2020
Data Construction and Data Analysis for Survey Research_cover
Data Construction and Data Analysis for Survey ResearchRaymond Kent
2020
Data Construction and Data Analysis for Survey Research
Data Construction and Data Analysis for Survey Research
Raymond Kent
2020
Conducting Online Research on Amazon Mechanical Turk and Beyond_cover
Conducting Online Research on Amazon Mechanical Turk and BeyondLeib Litman, Jonathan Robinson
2020
Conducting Online Research on Amazon Mechanical Turk and Beyond
Conducting Online Research on Amazon Mechanical Turk and Beyond
Leib Litman, Jonathan Robinson
2020
Engaging Brands_cover
Engaging BrandsMichela Addis
2020
Engaging Brands
Engaging Brands
Michela Addis
2020
The Roots and Uses of Marketing Knowledge_cover
The Roots and Uses of Marketing KnowledgeTerry Smith
2020
The Roots and Uses of Marketing Knowledge
The Roots and Uses of Marketing Knowledge
Terry Smith
2020
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands_cover
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury BrandsWilson Ozuem, Elena Patten, Yllka Azemi
2019
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
Wilson Ozuem, Elena Patten, Yllka Azemi
2019
Co-creating Brands_cover
Co-creating BrandsNicholas Ind, Holger J. Schmidt
2019
Co-creating Brands
Co-creating Brands
Nicholas Ind, Holger J. Schmidt
2019
Health Service Marketing Management in Africa_cover
Health Service Marketing Management in AfricaRobert Hinson, Kofi Osei-Frimpong, Ogechi Adeola, Lydia Aziato
2019
Health Service Marketing Management in Africa
Health Service Marketing Management in Africa
Robert Hinson, Kofi Osei-Frimpong, Ogechi Adeola, Lydia Aziato
2019
Contemporary Issues in Branding_cover
Contemporary Issues in Branding
2019
Contemporary Issues in Branding
Contemporary Issues in Branding
2019
Advances in Management Research_cover
Advances in Management ResearchAvinash K. Shrivastava, Sudhir Rana, Amiya Kumar Mohapatra, Mangey Ram
2019
Advances in Management Research
Advances in Management Research
Avinash K. Shrivastava, Sudhir Rana, Amiya Kumar Mohapatra, Mangey Ram
2019
Digital Disruption in Marketing and Communications_cover
Digital Disruption in Marketing and CommunicationsEdoardo Magnotta
2019
Digital Disruption in Marketing and Communications
Digital Disruption in Marketing and Communications
Edoardo Magnotta
2019
Hello, My Name Is Awesome_cover
Hello, My Name Is AwesomeAlexandra Watkins
2019
Hello, My Name Is Awesome
Hello, My Name Is Awesome
Alexandra Watkins
2019
Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context_cover
Experiential Consumption and Marketing in Tourism within a Cross-Cultural ContextAntónia Correia, Alan Fyall, Metin Kozak
2019
Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context
Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context
Antónia Correia, Alan Fyall, Metin Kozak
2019
Food and Experiential Marketing_cover
Food and Experiential MarketingWided Batat
2019
Food and Experiential Marketing
Food and Experiential Marketing
Wided Batat
2019
Marketing Is Dead, Long Live Marketing_cover
Marketing Is Dead, Long Live MarketingRyan Flannagan
2019
Marketing Is Dead, Long Live Marketing
Marketing Is Dead, Long Live Marketing
Ryan Flannagan
2019
Qualitative Marketing Research_cover
Qualitative Marketing ResearchRajagopal
2019
Qualitative Marketing Research
Qualitative Marketing Research
Rajagopal
2019
Ethnic Marketing_cover
Ethnic MarketingGuilherme D. Pires, John Stanton, Guilherme Pires
2018
Ethnic Marketing
Ethnic Marketing
Guilherme D. Pires, John Stanton, Guilherme Pires
2018
Quantitative Research Methods in Consumer Psychology_cover
Quantitative Research Methods in Consumer PsychologyPaul Hackett
2018
Quantitative Research Methods in Consumer Psychology
Quantitative Research Methods in Consumer Psychology
Paul Hackett
2018
Games and Gamification in Market Research_cover
Games and Gamification in Market ResearchBetty Adamou
2018
Games and Gamification in Market Research
Games and Gamification in Market Research
Betty Adamou
2018
Consumption, Psychology and Practice Theories_cover
Consumption, Psychology and Practice TheoriesTony Wilson
2018
Consumption, Psychology and Practice Theories
Consumption, Psychology and Practice Theories
Tony Wilson
2018
Marketing Manipulation_cover
Marketing ManipulationMichael Kamins
2018
Marketing Manipulation
Marketing Manipulation
Michael Kamins
2018
Organizing Marketing and Sales_cover
Organizing Marketing and SalesPer Andersson, Björn Axelsson, Christopher Rosenqvist
2018
Organizing Marketing and Sales
Organizing Marketing and Sales
Per Andersson, Björn Axelsson, Christopher Rosenqvist
2018
Marketing, Rhetoric and Control_cover
Marketing, Rhetoric and ControlChristopher Miles
2018
Marketing, Rhetoric and Control
Marketing, Rhetoric and Control
Christopher Miles
2018
Long-Term Impact of Marketing_cover
Long-Term Impact of MarketingDominique M Hanssens
2018
Long-Term Impact of Marketing
Long-Term Impact of Marketing
Dominique M Hanssens
2018
Understanding the Marketing Exceptionality of Prestige Perfumes_cover
Understanding the Marketing Exceptionality of Prestige PerfumesNithda Horoszko, David Moskowitz, Howard Moskowitz
2018
Understanding the Marketing Exceptionality of Prestige Perfumes
Understanding the Marketing Exceptionality of Prestige Perfumes
Nithda Horoszko, David Moskowitz, Howard Moskowitz
2018
Celebrity Fans and Their Consumer Behaviour_cover
Celebrity Fans and Their Consumer BehaviourMarkus Wohlfeil
2018
Celebrity Fans and Their Consumer Behaviour
Celebrity Fans and Their Consumer Behaviour
Markus Wohlfeil
2018
Marketing Research_cover
Marketing ResearchRiccardo Benzo, Marwa G. Mohsen, Chahid Fourali
2017
Marketing Research
Marketing Research
Riccardo Benzo, Marwa G. Mohsen, Chahid Fourali
2017
Strategy in Airline Loyalty_cover
Strategy in Airline LoyaltyEvert R. de Boer
2017
Strategy in Airline Loyalty
Strategy in Airline Loyalty
Evert R. de Boer
2017
A Brain for Business – A Brain for Life_cover
A Brain for Business – A Brain for LifeShane O'Mara
2017
A Brain for Business – A Brain for Life
A Brain for Business – A Brain for Life
Shane O'Mara
2017
Customer Engagement Marketing_cover
Customer Engagement MarketingRobert W. Palmatier, V. Kumar, Colleen M. Harmeling
2017
Customer Engagement Marketing
Customer Engagement Marketing
Robert W. Palmatier, V. Kumar, Colleen M. Harmeling
2017
Qualitative Consumer Research_cover
Qualitative Consumer ResearchRussell W. Belk
2017
Qualitative Consumer Research
Qualitative Consumer Research
Russell W. Belk
2017
Online Video Revolution_cover
Online Video RevolutionJ. Cecil
2017
Online Video Revolution
Online Video Revolution
J. Cecil
2017
Society 3.0_cover
Society 3.0Tracey Wilen-Daugenti
2017
Society 3.0
Society 3.0
Tracey Wilen-Daugenti
2017
Capture the Mindshare and the Market Share Will Follow_cover
Capture the Mindshare and the Market Share Will FollowL. Gill
2017
Capture the Mindshare and the Market Share Will Follow
Capture the Mindshare and the Market Share Will Follow
L. Gill
2017
Brand Fans_cover
Brand FansAaron C.T. Smith, Constantino Stavros, Kate Westberg
2017
Brand Fans
Brand Fans
Aaron C.T. Smith, Constantino Stavros, Kate Westberg
2017
Marketing Above the Noise_cover
Marketing Above the NoiseLinda J. Popky
2016
Marketing Above the Noise
Marketing Above the Noise
Linda J. Popky
2016
Summary: The Lean Product Playbook_cover
Summary: The Lean Product PlaybookBusinessNews Publishing
2016
Summary: The Lean Product Playbook
Summary: The Lean Product Playbook
BusinessNews Publishing
2016
The Routledge Companion to Contemporary Brand Management_cover
The Routledge Companion to Contemporary Brand ManagementFrancesca Dall'Olmo Riley, Jaywant Singh, Charles Blankson
2016
The Routledge Companion to Contemporary Brand Management
The Routledge Companion to Contemporary Brand Management
Francesca Dall'Olmo Riley, Jaywant Singh, Charles Blankson
2016
The Market Research and Insight Yearbook_cover
The Market Research and Insight Yearbook
2016
The Market Research and Insight Yearbook
The Market Research and Insight Yearbook
2016
Uncertainty in Entrepreneurial Decision Making_cover
Uncertainty in Entrepreneurial Decision MakingPanagiotis E. Petrakis, D. Konstantakopoulou
2016
Uncertainty in Entrepreneurial Decision Making
Uncertainty in Entrepreneurial Decision Making
Panagiotis E. Petrakis, D. Konstantakopoulou
2016
Ethics and Morality in Consumption_cover
Ethics and Morality in ConsumptionDeirdre Shaw, Michal Carrington, Andreas Chatzidakis
2016
Ethics and Morality in Consumption
Ethics and Morality in Consumption
Deirdre Shaw, Michal Carrington, Andreas Chatzidakis
2016
Advertising in the Aging Society_cover
Advertising in the Aging SocietyFlorian Kohlbacher, Michael Prieler
2016
Advertising in the Aging Society
Advertising in the Aging Society
Florian Kohlbacher, Michael Prieler
2016
The Practice of the Meal_cover
The Practice of the Meal
2016
The Practice of the Meal
The Practice of the Meal
2016
The Foundations of Marketing Practice_cover
The Foundations of Marketing PracticeRonald Fullerton, Ronald A. Fullerton
2015
The Foundations of Marketing Practice
The Foundations of Marketing Practice
Ronald Fullerton, Ronald A. Fullerton
2015
Death in a Consumer Culture_cover
Death in a Consumer CultureSusan Dobscha
2015
Death in a Consumer Culture
Death in a Consumer Culture
Susan Dobscha
2015