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Crafting Customer Experience Strategy_cover
Crafting Customer Experience StrategySapna Popli, Bikramjit Rishi
2021
Crafting Customer Experience Strategy_cover
Crafting Customer Experience Strategy
Sapna Popli, Bikramjit Rishi
2021
Contemporary Consumption, Consumers and Marketing_cover
Contemporary Consumption, Consumers and MarketingBrendan Canavan
2020
Contemporary Consumption, Consumers and Marketing_cover
Contemporary Consumption, Consumers and Marketing
Brendan Canavan
2020
Driving Consumer Engagement in Social Media_cover
Driving Consumer Engagement in Social MediaAnna Bianchi
2020
Driving Consumer Engagement in Social Media_cover
Driving Consumer Engagement in Social Media
Anna Bianchi
2020
Stakeholder Involvement in Social Marketing_cover
Stakeholder Involvement in Social MarketingKathy Knox, Krzysztof Kubacki, Sharyn Rundle-Thiele
2020
Stakeholder Involvement in Social Marketing_cover
Stakeholder Involvement in Social Marketing
Kathy Knox, Krzysztof Kubacki, Sharyn Rundle-Thiele
2020
Retail Futures_cover
Retail FuturesEleonora Pantano
2020
Retail Futures_cover
Retail Futures
Eleonora Pantano
2020
The Business Behind Beauty_cover
The Business Behind BeautyLaura Serban
2020
The Business Behind Beauty_cover
The Business Behind Beauty
Laura Serban
2020
Consumer Behaviour in Food and Healthy Lifestyles_cover
Consumer Behaviour in Food and Healthy LifestylesIsaac K Ngugi, Helen O'Sullivan, Hanaa Osman
2020
Consumer Behaviour in Food and Healthy Lifestyles_cover
Consumer Behaviour in Food and Healthy Lifestyles
Isaac K Ngugi, Helen O'Sullivan, Hanaa Osman
2020
How To Be Insightful_cover
How To Be InsightfulSam Knowles
2020
How To Be Insightful_cover
How To Be Insightful
Sam Knowles
2020
The Reign of the Customer_cover
The Reign of the CustomerClaes Fornell, Forrest V. Morgeson III, G. Tomas M. Hult, David VanAmburg
2020
The Reign of the Customer_cover
The Reign of the Customer
Claes Fornell, Forrest V. Morgeson III, G. Tomas M. Hult, David VanAmburg
2020
Brand Beauty Unleashed_cover
Brand Beauty UnleashedRoberto M. Álvarez del Blanco
2020
Brand Beauty Unleashed_cover
Brand Beauty Unleashed
Roberto M. Álvarez del Blanco
2020
Consumer Behaviour and Analytics_cover
Consumer Behaviour and AnalyticsAndrew Smith
2019
Consumer Behaviour and Analytics_cover
Consumer Behaviour and Analytics
Andrew Smith
2019
Consumer Social Values_cover
Consumer Social ValuesEda Gurel-Atay, Lynn R. Kahle
2019
Consumer Social Values_cover
Consumer Social Values
Eda Gurel-Atay, Lynn R. Kahle
2019
Handbook of Research Methods in Consumer Psychology_cover
Handbook of Research Methods in Consumer PsychologyFrank Kardes, Paul M. Herr, Norbert Schwarz
2019
Handbook of Research Methods in Consumer Psychology_cover
Handbook of Research Methods in Consumer Psychology
Frank Kardes, Paul M. Herr, Norbert Schwarz
2019
Consumer Culture Theory_cover
Consumer Culture TheoryDomen Bajde, Dannie Kjeldgaard, Russell W. Belk
2019
Consumer Culture Theory_cover
Consumer Culture Theory
Domen Bajde, Dannie Kjeldgaard, Russell W. Belk
2019
Customer Engagement in Theory and Practice_cover
Customer Engagement in Theory and PracticeKatarzyna ?yminkowska, Katarzyna ?yminkowska, Katarzyna ?yminkowska
2019
Customer Engagement in Theory and Practice_cover
Customer Engagement in Theory and Practice
Katarzyna ?yminkowska, Katarzyna ?yminkowska, Katarzyna ?yminkowska
2019
The Next Billion Users_cover
The Next Billion UsersPayal Arora
2019
The Next Billion Users_cover
The Next Billion Users
Payal Arora
2019
Multisensory Packaging_cover
Multisensory PackagingCarlos Velasco, Charles Spence
2018
Multisensory Packaging_cover
Multisensory Packaging
Carlos Velasco, Charles Spence
2018
Taste, Consumption and Markets_cover
Taste, Consumption and MarketsZeynep Arsel, Jonathan Bean
2018
Taste, Consumption and Markets_cover
Taste, Consumption and Markets
Zeynep Arsel, Jonathan Bean
2018
Marketing Manipulation_cover
Marketing ManipulationMichael Kamins
2018
Marketing Manipulation_cover
Marketing Manipulation
Michael Kamins
2018
A Primer on Consumer Behavior_cover
A Primer on Consumer BehaviorDavid W. Stewart
2018
A Primer on Consumer Behavior_cover
A Primer on Consumer Behavior
David W. Stewart
2018
Mapping Out Marketing_cover
Mapping Out Marketing
2018
Mapping Out Marketing_cover
Mapping Out Marketing
2018
Promotional Marketing_cover
Promotional MarketingRoddy Mullin
2018
Promotional Marketing_cover
Promotional Marketing
Roddy Mullin
2018
Marketing Food Brands_cover
Marketing Food BrandsRanga Chimhundu
2018
Marketing Food Brands_cover
Marketing Food Brands
Ranga Chimhundu
2018
Consumer Behavior Theories_cover
Consumer Behavior TheoriesRajagopal
2018
Consumer Behavior Theories_cover
Consumer Behavior Theories
Rajagopal
2018
Consumer Culture Theory_cover
Consumer Culture TheorySamantha N. N. Cross, Cecilia Ruvalcaba, Alladi Venkatesh, Russell W. Belk
2018
Consumer Culture Theory_cover
Consumer Culture Theory
Samantha N. N. Cross, Cecilia Ruvalcaba, Alladi Venkatesh, Russell W. Belk
2018
Purchasing Behavior and Personal Attributes_cover
Purchasing Behavior and Personal AttributesWilliam F. Massy, Ronald E. Frank, Thomas Lodahl
2018
Purchasing Behavior and Personal Attributes_cover
Purchasing Behavior and Personal Attributes
William F. Massy, Ronald E. Frank, Thomas Lodahl
2018
The SAGE Handbook of Consumer Culture_cover
The SAGE Handbook of Consumer CultureOlga Kravets, Pauline Maclaran, Steven Miles, Alladi Venkatesh
2018
The SAGE Handbook of Consumer Culture_cover
The SAGE Handbook of Consumer Culture
Olga Kravets, Pauline Maclaran, Steven Miles, Alladi Venkatesh
2018
Young Consumer Behaviour_cover
Young Consumer Behaviour
2017
Young Consumer Behaviour_cover
Young Consumer Behaviour
2017
Brand Gender_cover
Brand GenderTheo Lieven
2017
Brand Gender_cover
Brand Gender
Theo Lieven
2017
A History of American Consumption_cover
A History of American ConsumptionTerrence Witkowski
2017
A History of American Consumption_cover
A History of American Consumption
Terrence Witkowski
2017
Contemporary Issues in Marketing and Consumer Behaviour_cover
Contemporary Issues in Marketing and Consumer BehaviourElizabeth Parsons, Pauline Maclaran, Andreas Chatzidakis
2017
Contemporary Issues in Marketing and Consumer Behaviour_cover
Contemporary Issues in Marketing and Consumer Behaviour
Elizabeth Parsons, Pauline Maclaran, Andreas Chatzidakis
2017
Digitalizing Consumption_cover
Digitalizing ConsumptionFranck Cochoy, Johan Hagberg, Magdalena McIntyre, Niklas Sörum
2017
Digitalizing Consumption_cover
Digitalizing Consumption
Franck Cochoy, Johan Hagberg, Magdalena McIntyre, Niklas Sörum
2017
Advanced Introduction to Consumer Behavior Analysis_cover
Advanced Introduction to Consumer Behavior AnalysisGordon Foxall
2017
Advanced Introduction to Consumer Behavior Analysis_cover
Advanced Introduction to Consumer Behavior Analysis
Gordon Foxall
2017
Foundations of Corporate Heritage_cover
Foundations of Corporate Heritage
2017
Foundations of Corporate Heritage_cover
Foundations of Corporate Heritage
2017
Digital Advertising_cover
Digital AdvertisingShelly Rodgers, Esther Thorson
2017
Digital Advertising_cover
Digital Advertising
Shelly Rodgers, Esther Thorson
2017
The Aisles Have Eyes_cover
The Aisles Have EyesJoseph Turow
2017
The Aisles Have Eyes_cover
The Aisles Have Eyes
Joseph Turow
2017
Leisure Spending-Behavior_cover
Leisure Spending-BehaviorGeorge Fisk
2016
Leisure Spending-Behavior_cover
Leisure Spending-Behavior
George Fisk
2016
What Customers Crave_cover
What Customers CraveNicholas Webb
2016
What Customers Crave_cover
What Customers Crave
Nicholas Webb
2016
New Ritual Society. Consumerism and culture in contemporary society_cover
New Ritual Society. Consumerism and culture in contemporary societyGianpiero Vincenzo
2016
New Ritual Society. Consumerism and culture in contemporary society_cover
New Ritual Society. Consumerism and culture in contemporary society
Gianpiero Vincenzo
2016
Beyond the Sales Process_cover
Beyond the Sales ProcessSteve Andersen, Dave Stein
2016
Beyond the Sales Process_cover
Beyond the Sales Process
Steve Andersen, Dave Stein
2016
Worldwide Casebook In Marketing Management_cover
Worldwide Casebook In Marketing ManagementLuiz Moutinho
2016
Worldwide Casebook In Marketing Management_cover
Worldwide Casebook In Marketing Management
Luiz Moutinho
2016
Chinese Consumers in a New Era_cover
Chinese Consumers in a New Era
2016
Chinese Consumers in a New Era_cover
Chinese Consumers in a New Era
2016
The New Consumer Psychology_cover
The New Consumer PsychologySang Min (Leo) Whang
2015
The New Consumer Psychology_cover
The New Consumer Psychology
Sang Min (Leo) Whang
2015
The Routledge Companion to Consumer Behavior Analysis_cover
The Routledge Companion to Consumer Behavior AnalysisGordon Foxall
2015
The Routledge Companion to Consumer Behavior Analysis_cover
The Routledge Companion to Consumer Behavior Analysis
Gordon Foxall
2015
Customer-Centric Marketing_cover
Customer-Centric MarketingAldo Cundari
2015
Customer-Centric Marketing_cover
Customer-Centric Marketing
Aldo Cundari
2015
Consumer Behaviour and Economic Growth in the Modern Economy_cover
Consumer Behaviour and Economic Growth in the Modern Economy
2014
Consumer Behaviour and Economic Growth in the Modern Economy_cover
Consumer Behaviour and Economic Growth in the Modern Economy
2014
Consumer Profiles_cover
Consumer ProfilesBarrie Gunter, Adrian Furnham
2014
Consumer Profiles_cover
Consumer Profiles
Barrie Gunter, Adrian Furnham
2014
Consumer Behaviour_cover
Consumer BehaviourGordon Foxall
2014
Consumer Behaviour_cover
Consumer Behaviour
Gordon Foxall
2014
The Routledge Companion to Financial Services Marketing_cover
The Routledge Companion to Financial Services MarketingTina Harrison, Hooman Estelami
2014
The Routledge Companion to Financial Services Marketing_cover
The Routledge Companion to Financial Services Marketing
Tina Harrison, Hooman Estelami
2014
Brands_cover
Brands
2014
Brands_cover
Brands
2014
Why Nudge?_cover
Why Nudge?Cass R. Sunstein
2014
Why Nudge?_cover
Why Nudge?
Cass R. Sunstein
2014
The Global Financial Crisis_cover
The Global Financial CrisisMark Taylor, Richard Clarida
2014
The Global Financial Crisis_cover
The Global Financial Crisis
Mark Taylor, Richard Clarida
2014
Advertising Exposure, Memory and Choice_cover
Advertising Exposure, Memory and Choice
2013
Advertising Exposure, Memory and Choice_cover
Advertising Exposure, Memory and Choice
2013
Consumer Behavior and Advertising Involvement_cover
Consumer Behavior and Advertising InvolvementEdward P. Krugman
2013
Consumer Behavior and Advertising Involvement_cover
Consumer Behavior and Advertising Involvement
Edward P. Krugman
2013
The Routledge Companion to Identity and Consumption_cover
The Routledge Companion to Identity and ConsumptionAyalla A. Ruvio, Russell Belk
2013
The Routledge Companion to Identity and Consumption_cover
The Routledge Companion to Identity and Consumption
Ayalla A. Ruvio, Russell Belk
2013
Consumer Behaviour_cover
Consumer BehaviourJohn O'Shaughnessy
2012
Consumer Behaviour_cover
Consumer Behaviour
John O'Shaughnessy
2012
A Taste of Irrationality_cover
A Taste of IrrationalityDr. Dan Ariely
2010
A Taste of Irrationality_cover
A Taste of Irrationality
Dr. Dan Ariely
2010
All Customers Are Irrational_cover
All Customers Are IrrationalWilliam J. CUSICK
2009
All Customers Are Irrational_cover
All Customers Are Irrational
William J. CUSICK
2009
Brand Culture_cover
Brand CultureJonathan Schroeder, Miriam Salzer Morling
2006
Brand Culture_cover
Brand Culture
Jonathan Schroeder, Miriam Salzer Morling
2006
Brands_cover
BrandsCelia Lury
2004
Brands_cover
Brands
Celia Lury
2004