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Showing 421 - 480 out of 806 books
Worldwide Casebook In Marketing Management
Luiz Moutinho
2016
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Worldwide Casebook In Marketing Management
Luiz Moutinho
2016
Addiction as Consumer Choice
Gordon Foxall
2016
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Addiction as Consumer Choice
Gordon Foxall
2016
Postcapitalism
Paul Mason
2016
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Postcapitalism
Paul Mason
2016
Summary: Building Strong Brands
BusinessNews Publishing
2016
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Summary: Building Strong Brands
BusinessNews Publishing
2016
Summary: Hooked
BusinessNews Publishing
2016
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Summary: Hooked
BusinessNews Publishing
2016
The Foundations of Marketing Practice
Ronald Fullerton, Ronald A. Fullerton
2015
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The Foundations of Marketing Practice
Ronald Fullerton, Ronald A. Fullerton
2015
Death in a Consumer Culture
Susan Dobscha
2015
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Death in a Consumer Culture
Susan Dobscha
2015
Brand Meaning
Mark Batey
2015
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Brand Meaning
Mark Batey
2015
The Middle Class in Emerging Societies
2015
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The Middle Class in Emerging Societies
2015
The New Consumer Psychology
Sang Min (Leo) Whang
2015
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The New Consumer Psychology
Sang Min (Leo) Whang
2015
L'occasione fa l'uomo lardo
Eduardo Grottanelli de' Santi
2015
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L'occasione fa l'uomo lardo
Eduardo Grottanelli de' Santi
2015
Qualitative Research Methods in Consumer Psychology
2015
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Qualitative Research Methods in Consumer Psychology
2015
The Routledge Handbook of Critical Public Relations
Jacquie L'Etang, David McKie, Nancy Snow, Jordi Xifra
2015
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The Routledge Handbook of Critical Public Relations
Jacquie L'Etang, David McKie, Nancy Snow, Jordi Xifra
2015
Watchdogs and Whistleblowers
Stephen Brobeck, Robert N. Mayer
2015
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Watchdogs and Whistleblowers
Stephen Brobeck, Robert N. Mayer
2015
Strong Brands, Strong Relationships
Susan Fournier, Michael J Breazeale, Jill Avery
2015
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Strong Brands, Strong Relationships
Susan Fournier, Michael J Breazeale, Jill Avery
2015
Customer-Centric Marketing
Aldo Cundari
2015
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Customer-Centric Marketing
Aldo Cundari
2015
Brand Psychology
Jonathan Gabay
2015
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Brand Psychology
Jonathan Gabay
2015
Consumer Behaviour and Economic Growth in the Modern Economy
2014
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Consumer Behaviour and Economic Growth in the Modern Economy
2014
Consumer Profiles
Barrie Gunter, Adrian Furnham
2014
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Consumer Profiles
Barrie Gunter, Adrian Furnham
2014
Amp Up Your Sales
Andy Paul
2014
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Amp Up Your Sales
Andy Paul
2014
Analyzing Music in Advertising
Nicolai Graakjaer
2014
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Analyzing Music in Advertising
Nicolai Graakjaer
2014
Consumer Education
Marion Giordan
2014
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Consumer Education
Marion Giordan
2014
Summary: The Customer Revolution
BusinessNews Publishing
2014
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Summary: The Customer Revolution
BusinessNews Publishing
2014
Summary: The Art of Explanation
BusinessNews Publishing
2014
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Summary: The Art of Explanation
BusinessNews Publishing
2014
Cultural Psychology
2014
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Cultural Psychology
2014
The Everything Guide to Customer Engagement
Linda Pophal
2014
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The Everything Guide to Customer Engagement
Linda Pophal
2014
La psicologia del lavoro resa semplice
Stefano Calicchio, Stefano Calicchio
2014
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La psicologia del lavoro resa semplice
Stefano Calicchio, Stefano Calicchio
2014
Scaling Methods
Peter Dunn-Rankin, Gerald A. Knezek, Susan R. Wallace, Shuqiang Zhang
2014
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Scaling Methods
Peter Dunn-Rankin, Gerald A. Knezek, Susan R. Wallace, Shuqiang Zhang
2014
Why Nudge?
Cass R. Sunstein
2014
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Why Nudge?
Cass R. Sunstein
2014
Cambiare il sistema
Francesco Gesualdi
2014
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Cambiare il sistema
Francesco Gesualdi
2014
Measuring Advertising Effectiveness
2014
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Measuring Advertising Effectiveness
2014
Cultural Studies and Anti-Consumerism
2014
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Cultural Studies and Anti-Consumerism
2014
Marketing to Millennials
Jeff Fromm, Christie Garton
2013
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Marketing to Millennials
Jeff Fromm, Christie Garton
2013
Integrated Communication
2013
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Integrated Communication
2013
The Psychology of Consumer Behavior
Brian Mullen, Craig Johnson
2013
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The Psychology of Consumer Behavior
Brian Mullen, Craig Johnson
2013
Advertising Exposure, Memory and Choice
2013
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Advertising Exposure, Memory and Choice
2013
Digital Virtual Consumption
2013
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Digital Virtual Consumption
2013
Blind Spot
Dr. Gordon Rugg, Gordon Rugg
2013
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Blind Spot
Dr. Gordon Rugg, Gordon Rugg
2013
The New Consumers
Norman Myers, Jennifer Kent
2013
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The New Consumers
Norman Myers, Jennifer Kent
2013
Summary: The Long Tail
BusinessNews Publishing
2013
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Summary: The Long Tail
BusinessNews Publishing
2013
Summary: Getting Everything You Can Out of All You've Got
BusinessNews Publishing
2013
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Summary: Getting Everything You Can Out of All You've Got
BusinessNews Publishing
2013
Business Gamification For Dummies
Kris Duggan, Kate Shoup
2013
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Business Gamification For Dummies
Kris Duggan, Kate Shoup
2013
The Routledge Companion to Identity and Consumption
Ayalla A. Ruvio, Russell Belk
2013
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The Routledge Companion to Identity and Consumption
Ayalla A. Ruvio, Russell Belk
2013
Consumer Behaviour
John O'Shaughnessy
2012
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Consumer Behaviour
John O'Shaughnessy
2012
Credit and Consumer Society
Dawn Burton
2012
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Credit and Consumer Society
Dawn Burton
2012
Connections
Sanjeev Goyal
2012
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Connections
Sanjeev Goyal
2012
Elite China
Pierre Xiao Lu
2011
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Elite China
Pierre Xiao Lu
2011
The Branded Mind
Erik Du Plessis
2011
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The Branded Mind
Erik Du Plessis
2011
A Taste of Irrationality
Dr. Dan Ariely, Dan Ariely
2010
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A Taste of Irrationality
Dr. Dan Ariely, Dan Ariely
2010
The Experience Effect
Jim Joseph
2010
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The Experience Effect
Jim Joseph
2010
Understanding Children as Consumers
David Marshall
2010
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Understanding Children as Consumers
David Marshall
2010
Retire Early? Make the SMART Choices
Steven A. Silbiger
2009
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Retire Early? Make the SMART Choices
Steven A. Silbiger
2009
Outside Innovation
Patricia B. Seybold
2009
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Outside Innovation
Patricia B. Seybold
2009
Interpreting Consumer Choice
Gordon Foxall
2009
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Interpreting Consumer Choice
Gordon Foxall
2009
Gen BuY
Kit Yarrow, Jayne O'Donnell
2009
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Gen BuY
Kit Yarrow, Jayne O'Donnell
2009
Economic Sociology of Work
Nina Bandelj
2009
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Economic Sociology of Work
Nina Bandelj
2009
Handbook of Tourist Behavior
2009
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Handbook of Tourist Behavior
2009
A Behavioral Approach to Asset Pricing
Hersh Shefrin
2008
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A Behavioral Approach to Asset Pricing
Hersh Shefrin
2008
Market Segmentation Success
Sally Dibb, Lyndon Simkin
2008
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Market Segmentation Success
Sally Dibb, Lyndon Simkin
2008
Chasing Cool
Noah Kerner, Gene Pressman
2007
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Chasing Cool
Noah Kerner, Gene Pressman
2007
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