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Showing 61 - 120 out of 228 books
Entrepreneurial Marketing and International New Ventures_cover
Entrepreneurial Marketing and International New VenturesIzabela Kowalik
2020
Entrepreneurial Marketing and International New Ventures_cover
Entrepreneurial Marketing and International New Ventures
Izabela Kowalik
2020
Beliefonomics_cover
BeliefonomicsMark Howard Jones
2020
Beliefonomics_cover
Beliefonomics
Mark Howard Jones
2020
Service 7_cover
Service 7Peter Bowman
2019
Service 7_cover
Service 7
Peter Bowman
2019
Decoding Customer Value at the Bottom of the Pyramid_cover
Decoding Customer Value at the Bottom of the PyramidRitu Srivastava
2019
Decoding Customer Value at the Bottom of the Pyramid_cover
Decoding Customer Value at the Bottom of the Pyramid
Ritu Srivastava
2019
Branding and Positioning in Base of the Pyramid Markets in Africa_cover
Branding and Positioning in Base of the Pyramid Markets in AfricaCharles Blankson, Stanley Coffie
2019
Branding and Positioning in Base of the Pyramid Markets in Africa_cover
Branding and Positioning in Base of the Pyramid Markets in Africa
Charles Blankson, Stanley Coffie
2019
Bottom of the Pyramid Marketing_cover
Bottom of the Pyramid MarketingRamendra Singh
2018
Bottom of the Pyramid Marketing_cover
Bottom of the Pyramid Marketing
Ramendra Singh
2018
Internet+ and Electronic Business in China_cover
Internet+ and Electronic Business in ChinaQiongwei Ye, Baojun Ma
2017
Internet+ and Electronic Business in China_cover
Internet+ and Electronic Business in China
Qiongwei Ye, Baojun Ma
2017
Service Quality and Productivity Management_cover
Service Quality and Productivity ManagementJochen Wirtz
2017
Service Quality and Productivity Management_cover
Service Quality and Productivity Management
Jochen Wirtz
2017
Crafting the Service Environment_cover
Crafting the Service EnvironmentJochen Wirtz
2017
Crafting the Service Environment_cover
Crafting the Service Environment
Jochen Wirtz
2017
Essentials of Marketing Management_cover
Essentials of Marketing ManagementGeoffrey Lancaster, Lester Massingham
2017
Essentials of Marketing Management_cover
Essentials of Marketing Management
Geoffrey Lancaster, Lester Massingham
2017
Transforming Organizations for the Subscription Economy_cover
Transforming Organizations for the Subscription EconomyAlexander Manu
2017
Transforming Organizations for the Subscription Economy_cover
Transforming Organizations for the Subscription Economy
Alexander Manu
2017
Consumer Culture Theory_cover
Consumer Culture TheoryNil Ozcaglar-Toulouse, Diego Rinallo, Russell W. Belk
2016
Consumer Culture Theory_cover
Consumer Culture Theory
Nil Ozcaglar-Toulouse, Diego Rinallo, Russell W. Belk
2016
Global Issues in Pharmaceutical Marketing_cover
Global Issues in Pharmaceutical MarketingLea Prevel Katsanis
2015
Global Issues in Pharmaceutical Marketing_cover
Global Issues in Pharmaceutical Marketing
Lea Prevel Katsanis
2015
The Routledge Companion to Ethnic Marketing_cover
The Routledge Companion to Ethnic Marketing
2015
The Routledge Companion to Ethnic Marketing_cover
The Routledge Companion to Ethnic Marketing
2015
Business-to-Business_cover
Business-to-BusinessMario Glowik, Sarah Maria Bruhs
2014
Business-to-Business_cover
Business-to-Business
Mario Glowik, Sarah Maria Bruhs
2014
Globalization and East Asia_cover
Globalization and East AsiaErdener Kaynak, Khosrow Fatemi
2014
Globalization and East Asia_cover
Globalization and East Asia
Erdener Kaynak, Khosrow Fatemi
2014
The Routledge Companion to Arts Marketing_cover
The Routledge Companion to Arts MarketingDaragh O'Reilly, Ruth Rentschler, Theresa Kirchner
2013
The Routledge Companion to Arts Marketing_cover
The Routledge Companion to Arts Marketing
Daragh O'Reilly, Ruth Rentschler, Theresa Kirchner
2013
Visualizing Culture_cover
Visualizing CultureRoxanne M. O'Connell
2013
Visualizing Culture_cover
Visualizing Culture
Roxanne M. O'Connell
2013
Gaining Momentum: Managing The Diffusion Of Innovations_cover
Gaining Momentum: Managing The Diffusion Of Innovations
2010
Gaining Momentum: Managing The Diffusion Of Innovations_cover
Gaining Momentum: Managing The Diffusion Of Innovations
2010
Building a Chain of Customers_cover
Building a Chain of CustomersRichard J. Schonberger
2010
Building a Chain of Customers_cover
Building a Chain of Customers
Richard J. Schonberger
2010
Boomer Marketing_cover
Boomer MarketingIan Chaston
2009
Boomer Marketing_cover
Boomer Marketing
Ian Chaston
2009
An merican's Guide to Doing Business in India_cover
An merican's Guide to Doing Business in IndiaEugene M Makar
2007
An merican's Guide to Doing Business in India_cover
An merican's Guide to Doing Business in India
Eugene M Makar
2007
International Retail Marketing_cover
International Retail MarketingChristopher Moore, Margaret Bruce, Grete Birtwistle
2007
International Retail Marketing_cover
International Retail Marketing
Christopher Moore, Margaret Bruce, Grete Birtwistle
2007
Global Alliances in Tourism and Hospitality Management_cover
Global Alliances in Tourism and Hospitality ManagementDimitrios Buhalis, John C Crotts
2000
Global Alliances in Tourism and Hospitality Management_cover
Global Alliances in Tourism and Hospitality Management
Dimitrios Buhalis, John C Crotts
2000
Marketing for Competitiveness: Asia to The World_cover
Marketing for Competitiveness: Asia to The WorldPhilip Kotler, Hermawan Kartajaya;Den Huan Hooi
Marketing for Competitiveness: Asia to The World_cover
Marketing for Competitiveness: Asia to The World
Philip Kotler, Hermawan Kartajaya;Den Huan Hooi
Luxury and Fashion Marketing_cover
Luxury and Fashion MarketingSatyendra Singh
2020
Luxury and Fashion Marketing_cover
Luxury and Fashion Marketing
Satyendra Singh
2020
Marketing 6.0_cover
Marketing 6.0Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2023
Marketing 6.0_cover
Marketing 6.0
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2023
Take Your Company Global_cover
Take Your Company GlobalNataly Kelly
2023
Take Your Company Global_cover
Take Your Company Global
Nataly Kelly
2023
Digital Marketing All-In-One For Dummies_cover
Digital Marketing All-In-One For DummiesStephanie Diamond
2022
Digital Marketing All-In-One For Dummies_cover
Digital Marketing All-In-One For Dummies
Stephanie Diamond
2022
Intercultural Marketing_cover
Intercultural MarketingIvana Beveridge
2020
Intercultural Marketing_cover
Intercultural Marketing
Ivana Beveridge
2020
Marketing Management Essentials You Always Wanted To Know_cover
Marketing Management Essentials You Always Wanted To KnowCallie Daum, Vibrant Publishers
2020
Marketing Management Essentials You Always Wanted To Know_cover
Marketing Management Essentials You Always Wanted To Know
Callie Daum, Vibrant Publishers
2020
Marketing_cover
MarketingSvend Hollensen, Marc Oliver Opresnik
2019
Marketing_cover
Marketing
Svend Hollensen, Marc Oliver Opresnik
2019
Managing People for Service Advantage_cover
Managing People for Service AdvantageJochen Wirtz
2017
Managing People for Service Advantage_cover
Managing People for Service Advantage
Jochen Wirtz
2017
Service Marketing Communications_cover
Service Marketing CommunicationsJochen Wirtz
2017
Service Marketing Communications_cover
Service Marketing Communications
Jochen Wirtz
2017
Pricing Services and Revenue Management_cover
Pricing Services and Revenue ManagementJochen Wirtz
2017
Pricing Services and Revenue Management_cover
Pricing Services and Revenue Management
Jochen Wirtz
2017
Global Marketing Management System_cover
Global Marketing Management SystemBasil Janavaras, Suresh George;;;
2017
Global Marketing Management System_cover
Global Marketing Management System
Basil Janavaras, Suresh George;;;
2017
The Evolution of Integrated Marketing Communications_cover
The Evolution of Integrated Marketing Communications
2013
The Evolution of Integrated Marketing Communications_cover
The Evolution of Integrated Marketing Communications
2013
International Marketing_cover
International MarketingStanley Paliwoda, Michael Thomas
2013
International Marketing_cover
International Marketing
Stanley Paliwoda, Michael Thomas
2013
International Marketing_cover
International MarketingSimon Majaro
2013
International Marketing_cover
International Marketing
Simon Majaro
2013
The Marketing Research Guide_cover
The Marketing Research GuideRobert E Stevens, David L Loudon, Morris E Ruddick, Bruce Wrenn, Philip K Sherwood
2012
The Marketing Research Guide_cover
The Marketing Research Guide
Robert E Stevens, David L Loudon, Morris E Ruddick, Bruce Wrenn, Philip K Sherwood
2012
International Marketing_cover
International MarketingSak Onkvisit, John Shaw
2009
International Marketing_cover
International Marketing
Sak Onkvisit, John Shaw
2009
Marketing Automation and Online Marketing_cover
Marketing Automation and Online MarketingGeorge Pain
Marketing Automation and Online Marketing_cover
Marketing Automation and Online Marketing
George Pain
How To: Online Marketing_cover
How To: Online MarketingGabriel Dica
How To: Online Marketing_cover
How To: Online Marketing
Gabriel Dica
eLearning - Virtual Independent Learning_cover
eLearning - Virtual Independent LearningSimone Janson
2024
eLearning - Virtual Independent Learning_cover
eLearning - Virtual Independent Learning
Simone Janson
2024
We work Together_cover
We work TogetherSimone Janson
2024
We work Together_cover
We work Together
Simone Janson
2024
Strategic International Marketing_cover
Strategic International MarketingCarl Arthur Solberg, Håvard Huse
2024
Strategic International Marketing_cover
Strategic International Marketing
Carl Arthur Solberg, Håvard Huse
2024
Brand Management_cover
Brand ManagementJaywant Singh, Paurav Shukla
2024
Brand Management_cover
Brand Management
Jaywant Singh, Paurav Shukla
2024
Retail Marketing Management_cover
Retail Marketing ManagementWassim Derbi
2024
Retail Marketing Management_cover
Retail Marketing Management
Wassim Derbi
2024
Country-of-Origin Effect in International Business_cover
Country-of-Origin Effect in International BusinessAnna Grudecka, Marzanna K. Witek-Hajduk
2023
Country-of-Origin Effect in International Business_cover
Country-of-Origin Effect in International Business
Anna Grudecka, Marzanna K. Witek-Hajduk
2023
Brand Co-Creation Tourism Research_cover
Brand Co-Creation Tourism ResearchRaouf Ahmad Rather
2023
Brand Co-Creation Tourism Research_cover
Brand Co-Creation Tourism Research
Raouf Ahmad Rather
2023
Perspectives in Marketing, Innovation and Strategy_cover
Perspectives in Marketing, Innovation and StrategyPhilip Kotler, Subhadip Roy, Satyajit Chakrabarti, Dipak Saha, Rabin Mazumder
2023
Perspectives in Marketing, Innovation and Strategy_cover
Perspectives in Marketing, Innovation and Strategy
Philip Kotler, Subhadip Roy, Satyajit Chakrabarti, Dipak Saha, Rabin Mazumder
2023
Transforming Sales Management_cover
Transforming Sales ManagementGrant Van Ulbrich
2023
Transforming Sales Management_cover
Transforming Sales Management
Grant Van Ulbrich
2023
International marketing in times of sustainability and digitalization_cover
International marketing in times of sustainability and digitalizationErika Graf
2023
International marketing in times of sustainability and digitalization_cover
International marketing in times of sustainability and digitalization
Erika Graf
2023
Selling Europe to the World_cover
Selling Europe to the WorldPierre-Yves Donzé
2023
Selling Europe to the World_cover
Selling Europe to the World
Pierre-Yves Donzé
2023
Destination Marketing_cover
Destination MarketingRupa Rathee, Pallavi Rajain
2022
Destination Marketing_cover
Destination Marketing
Rupa Rathee, Pallavi Rajain
2022
Tourism Marketing in East and Southeast Asia_cover
Tourism Marketing in East and Southeast AsiaDimitrios Stylidis, Seongseop (Sam) Kim, Jungkeun Kim
2022
Tourism Marketing in East and Southeast Asia_cover
Tourism Marketing in East and Southeast Asia
Dimitrios Stylidis, Seongseop (Sam) Kim, Jungkeun Kim
2022
A Fashion Retailer’s Guide to Thriving in Turbulent Times_cover
A Fashion Retailer’s Guide to Thriving in Turbulent TimesGhalia Boustani, Daniela Leonini
2022
A Fashion Retailer’s Guide to Thriving in Turbulent Times_cover
A Fashion Retailer’s Guide to Thriving in Turbulent Times
Ghalia Boustani, Daniela Leonini
2022
Measurement in Marketing_cover
Measurement in MarketingHans Baumgartner, Bert Weijters
2022
Measurement in Marketing_cover
Measurement in Marketing
Hans Baumgartner, Bert Weijters
2022
Digital Marketing Outreach_cover
Digital Marketing OutreachKavita Sharma, Swati Aggarwal
2022
Digital Marketing Outreach_cover
Digital Marketing Outreach
Kavita Sharma, Swati Aggarwal
2022
Contemporary Issues in Digital Marketing_cover
Contemporary Issues in Digital MarketingOuti Niininen
2021
Contemporary Issues in Digital Marketing_cover
Contemporary Issues in Digital Marketing
Outi Niininen
2021